Tea LLC, from the Hymans, and took it global. Victor Sassoon works out of Singapore, Sunny Sassoon works in Los Angeles, and Wunderman is a silent partner with no role in management. International Coffee & Tea, LLC remains the name of the holding company. Sunny Sassoon served as president and CEO from 1998 until 2009, when he moved to the executive chairman position until 2019. In 2009, Mel Elias (Sassoon's brother-in-law) assumed the role of president and CEO of the company, after spending seven years as chief operating officer. In September 2013, a significant equity position in Coffee Bean was acquired from International Coffee & Tea by US-based Advent International, in partnership with South Korea-based Mirae Asset Private Equity and Taiwan-based CDIB Capital. The Sassoon family remains a large shareholder. On September 3, 2015, John Fuller assumed the position of president and CEO. On July 24, 2019, Jollibee Foods Corporation purchased The Coffee Bean and Tea Leaf for $650 million. Products The company is known for its Original Ice Blended coffee and tea drinks, hot coffee drinks, and hot and iced tea drinks. It also sells a variety of whole bean coffees, whole leaf teas, flavored powders, and baked goods. Coffee The company's coffees fall into seven categories: Light & Subtle, Light & Distinctive, Medium & Smooth, Dark & Distinctive, Decaffeinated, Flavored, and Reserve. It roasts approximately seven million pounds of coffee annually. All of the beans are hand-roasted at its roasting facility in Camarillo, California. The beans come from farms in Costa Rica, Colombia, Kenya, Indonesia, Jamaica, Thailand, and Sri Lanka. The firm offers several seasonal holiday drinks, in flavors including candy cane, gingerbread, red velvet cake, eggnog, and peppermint. For the company's 50th anniversary in 2013, it introduced a Birthday Cake Ice Blended. Tea The company's teas fall into seven categories: Green, Black, Oolong, Herbal Infusion, Decaffeinated, Flavored, and Tea Master's. All of the teas are hand-blended at its facility in Camarillo, California. The Chai Tea Latte, one of the chain's most popular drinks, was first served in 1998. In March 2014, the company introduced its Tea Granita beverage in two flavors, Pear Berry and Passion Fruit. CBTL single-serve system CBTL, a single-serve system for home use, was launched in the United States, Singapore, Malaysia, South Korea, and the Philippines in 2010. Several types of single-serve capsules are available for the machines: espresso, coffee, tea, and hot chocolate.