has usually received the higher Arbitron ratings of the two all-news stations, WCBS has had the better ratings in the suburbs because of its stronger, non-directional signal, unlike WINS' directional pattern. Its traffic reports and news coverage includes more of Long Island and Westchester County than WINS, and it occasionally allows room for longer interviews and analysis pieces than does WINS. The station is less tightly formatted than WINS, and formats at a half-hour cycle instead of a 20-minute cycle. Also unlike WINS, WCBS does not change anchors every thirty minutes during its daily schedule. Instead, each solo anchor or anchor team on weekdays has a set shift from 5a.m. until 8p.m., with two anchors switching every one or two hours after that. On weekends, anchors also alternate every hour. In October 2000, WCBS made another physical move, this time from CBS corporate headquarters at 51 West 52nd Street (the building known as "Black Rock") to the CBS Broadcast Center at 524 West 57th Street. Around this time, the station began referring to itself on air as "Newsradio 880". On December 2, 2011, the station moved its operations again to 345 Hudson Street, known as the Hudson Square Broadcast Center, sharing space with CBS Radio's other New York stations. On February 2, 2017, CBS agreed to merge CBS Radio with Entercom, currently the fourth-largest radio broadcaster in the United States; the sale was conducted using a Reverse Morris Trust so that it would be tax-free. While CBS shareholders retained a 72% ownership stake in the combined company, Entercom was the surviving entity, separating WCBS radio (both 880 and FM 101.1) from WCBS-TV. The merger was approved on November 9, 2017, and was consummated on November 17. As part of the agreement with CBS, Entercom was given the rights to use the brand and trademarks for WCBS along with sister stations WCBS-FM, KCBS (AM) in San Francisco and KCBS-FM in Los Angeles for a 20 year period after which Entercom (or succeeding entity) will be required to relinquish using those call-letters. On October 10, 2022, after Audacy had reached a new deal with SAG-AFTRA, it was announced that the separate staffs and newsrooms of WCBS and WINS would be combined (concurrently also announcing the flip of sister station WNYL (92.3 FM) into an FM simulcast of WINS). "Traffic and Weather Together" For years, WCBS has sold the fact that it pairs