as an independent in the mid 1990s, but taken over by Molson Coors in 2011 to secure the Doom Bar bitter brand. Rock has been referred to as 'Britain's Saint-Tropez' and the 'Kensington of Cornwall' due to its popularity with affluent holidaymakers. The Daily Telegraph has also called it Chelsea-on-Sea and stated that David Cameron's favourite beer is brewed there. Affluent visitors such as Mohamed Al-Fayed and Jay Kay of Jamiroquai often arrive by helicopter. References External links Rock Tourist Information available from Padstow TIC Beaches of Cornwall Fishing communities Populated coastal places in Cornwall Sites of Special Scientific Interest in Cornwall Villages in Cornwall