11-inch tall "Living Godzilla" and the 21-inch tall "Ultimate Godzilla". However, poor merchandise sales for the film led to a cancellation of a toyline based on the animated series. Robert Fried had estimated that $80 million was spent on marketing worldwide. Home media On November 3, 1998, the film was released on VHS and DVD in the United States. Special features for the DVD include; photo galleries, visual effects and special FX supervisor commentaries, the music video of "Heroes" by The Wallflowers, Behind the Scenes of Godzilla with Charles Caiman, theatrical trailers, a featurette, director/producer and cast biographies, a photo gallery, music video, and Godzilla Takes New York (before and after shots). In 1999, Sony released a Widescreen edition VHS. The VHS earned from rentals during its first week in the United States, at the time making it the biggest video opening since Titanic. The DVD sold over 400,000 units in the United States by the end of 1998. It was also reported that NBC would pay around for the television broadcast rights in the United States. On December 13, 2005, the film was released on Universal Media Disc. On March 28, 2006, Sony released a special "monster" edition DVD that retained the previous DVD's special features, as well as an "All-Time Best of Godzilla Fight Scenes" featurette, 3 episodes from Godzilla: The Series, and a "never-before-seen" production art gallery. On November 10, 2009, the film was released on Blu-ray, which retained the special features from the second DVD release, sans the animated series episodes. On July 16, 2013, Sony released a "Mastered in 4K" Blu-ray edition. On May 14, 2019, the film was released on Ultra HD Blu-ray. This release retained the same special features from the initial Blu-ray release, as well as a new Dolby Atmos audio mix. Reception Box office The Wall Street Journal reported that the film would need to gross $240 million domestically in order to be considered a success. Godzilla was released in the United States and Canada on May 20, 1998, in a record 3,310 theaters. Sony expected the film to gross $100 million during the film's opening weekend, which fell on Memorial Day weekend, expecting to set a new record for the holiday. Ultimately, it would only end up earning $12.5 million on opening day and grossing $44 million during its opening weekend. The film grossed $55,726,951 over the four day holiday