The McDonald's Monopoly game is a sales promotion run by fast food restaurant chain McDonald's, with a theme based on the Hasbro board game Monopoly. The game first ran in the U.S. in 1987 and has since been used worldwide. The promotion has used other names, such as Monopoly: Pick Your Prize! (2001), Monopoly Best Chance Game (2003–2005), Monopoly/Millionaire Game, Prize Vault (2013–2014), Money Monopoly (2016–present), Coast To Coast (2015–present) in Canada, Golden Chances (2015), Prize Choice (2016), Win Win (2017), Wiiiin!! (2018), V.I.P. (2021) and Double Peel (2022–present) in the UK. History The promotion has been offered in the United States, Canada, Australia, Austria, France, Germany, Hong Kong, the Netherlands, New Zealand, Poland, Portugal, Romania, Russia, Singapore, South Africa, Spain, Switzerland, Taiwan, and United Kingdom since 1987. Argentina and Brazil were included in 2013 as well as South Korea in 2014 and Ireland in 2016. From 2003 to 2009, Best Buy was involved in the U.S. version, and later in the Canadian version. Like many merchants, McDonald's offered sweepstakes to draw customers into its restaurants. Laws generally forbid a company from administering its own contests, in order to prevent fraud and to ensure that all prizes are given away; as a result, such promotions are handled by an impartial third-party company. McDonald's had a relationship with Simon Worldwide Inc., which was responsible for the distribution of the contest pieces and the awarding of major prizes. In 2015, the Monopoly game was replaced in the US by "Game Time Gold", using an NFL theme. In 2020, in the UK, it was intended to run in March that year, but due to the COVID-19 pandemic, the promotion was postponed. Instead, the same promotion "Monopoly VIP" was instead run in 2021. As a result of it being postponed, the stickers for that year's promotion had incorrect dates, as they were originally printed the year prior. Fraud In 2001, the U.S. promotion was halted after fraud was uncovered. A subcontracting company, Simon Marketing (then a subsidiary of Cyrk), which had been hired by McDonald's to organize and promote the game, failed to recognize a flaw in its procedures. Chief of security Jerome P. Jacobson ("uncle Jerry", former police officer) was able to remove the most valuable game pieces, which he then passed to associates who would redeem them and share the proceeds. Jacobson justified his long-running multi-million-dollar crime as being his reaction to