to Optiva Corporation. In October 2000, Philips Domestic Appliances and Personal Care, a division of Philips, acquired the company. A few months later Optiva Corporation changed its name to Philips Oral Healthcare, Inc. By the end of 2001, Sonicare had become the number-one selling rechargeable power toothbrush in the United States. In 2003, to improve Philips brand recognition in the US, Philips rebranded the Sonicare toothbrush as "Philips Sonicare". See also Electric toothbrush References Philips products Personal care brands Oral hygiene Dental equipment Products introduced in 1992