House Party is an American radio daytime variety/talk show that aired on CBS Radio and on ABC Radio from January 15, 1945 to October 13, 1967. The show had an equally long run on CBS Television as Art Linkletter's House Party and, in its final season, The Linkletter Show, airing from September 1, 1952 to September 5, 1969. The series was launched when producer John Guedel learned that an ad agency wanted to do a new daytime audience participation show, and he pitched a series that would star Art Linkletter. Asked to provide an outline, Guedel and Linkletter came up with a format that would give Linkletter great freedom and allow for spontaneity. Broadcast history Radio Sponsored by General Electric, the 25-minute House Party premiered on CBS Radio on January 15, 1945, and ran weekdays at 4 p.m., three days a week, through January 10, 1947. Following a break, it then ran weekdays at 3:30 p.m. from December 1, 1947 to December 31, 1948. It continued to be sponsored by General Electric even as it switched to ABC Radio, where it ran for 30 minutes in the same timeslot from January 3 to July 1, 1949. ABC then aired it as a 25-minute sustaining program, weekdays at noon from September 19 to December 30, 1949. The show returned to CBS Radio only days later, making its longest continued run from January 2, 1950 to October 13, 1967 as a 30-minute show running weekdays at various times. Sponsors included Pillsbury from 1950 to 1952, and Lever Brothers from 1952 to 1956. During its first season, the soundtrack from the TV show was run immediately on radio following the telecast. Television Linkletter and Guedel first spun off the format to television with the prime-time ABC show Life with Linkletter, which ran October 6, 1950 to April 25, 1952. Under the title Art Linkletter's House Party, the show premiered on CBS Television on September 1, 1952, and had become television's longest-running daytime variety show by the time it completed its run on September 5, 1969. The show ran first at 2:45 pm ET for only fifteen minutes, but by February 1953 it aired from 2:30 pm to 3:00 pm ET, remaining in that time slot for 15 years. From 1968 to 1969, the show aired as a morning show titled The Linkletter Show. Linkletter had a similar but unrelated prime-time TV series, The