combined station. The station its callsign to KDDJ in 1998 while the KHOT-FM callsign moved to co-owned 105.9 FM. In 2001, Hispanic Broadcasting Corporation acquired KDDJ-KEDJ and changed it to a Spanish-language adult contemporary station called "Amor" with new callsigns, KQMR and KOMR. In October 2005, Univision made adjustments to the "Amor" format, making it more Oldies-driven, and changed the name to "Recuerdo". As of September 3, 2010 at 4:30pm KQMR 100.3 broke from 106.3's Recuerdo format and flipped to Latin pop as "La Kalle". On January 2, 2013 KQMR began simulcasting on KHOV-FM 105.1 FM in Wickenburg, Arizona, which covers the West Valley. This simulcast ended in December 2016 when KHOV moved to 105.1 and began carrying Univision Deportes Radio. On September 28, 2014, KQMR rebranded as "100.3 Latino Mix". January 15, 2021 KHOV 105.1 was switched back to simulcast KQMR 100.3 covering the west valley once again in the phoenix area. On Air Staff Latino Mix Mornings Hits Con Beto Najera 6am-11am Mixology 11am-1pm DJ Ocho 1pm-7pm References External links KQMR official website KZRX Memorial Fan Site QMR QMR Contemporary hit radio stations in the United States Latin rhythmic radio stations Mass media in Gila County, Arizona Univision Radio Network stations Radio stations established in 1980