Seoane about Shaun White, that includes cameos by Tony Hawk and was sponsored by PlayStation, Mountain Dew and Burton Snowboards. Snowboarding films are also used as documentation of snowboarding and showcasing of current trends and styles of the sport. In addition, the 2011 movie The Art of Flight showcased snowboarders such as Travis Rice attempting to attain greater feats in the sport of snowboarding. However, sometimes the snowboarding industry is not supportive of all snowboarding-themed films. In 2013, The Crash Reel, a feature-length documentary by filmmaker Lucy Walker about former Shaun White rival Kevin Pearce, premiered on the film festival circuit to critical acclaim and was subsequently broadcast on HBO. Using Pearce's career-ending traumatic brain injury and subsequent recovery as a backdrop, the film examines the physical dangers inherent to pro snowboarders and other extreme sports professional athletes under pressure by sponsors and the media to perform increasingly spectacular feats. Although there are significant references to various brands in the film, Walker is "adamant" that the snowboarding industry did not sponsor the film in any way and in fact has been unsupportive, despite the film's mainstream media success. Magazines Snowboard magazines are integral in promoting the sport, although less so with the advent of the internet age. Photo incentives are written into many professional riders' sponsorship contracts giving professionals not only a publicity but a financial incentive to have a photo published in a magazine. Snowboard magazine staff travel with professional riders throughout the winter season and cover travel, contests, lifestyle, rider and company profiles, and product reviews. Snowboard magazines have recently made a push to expand their brands to the online market, and there has also been a growth in online-only publications. Popular magazines include Transworld Snowboarding (USA), Snowboarder Magazine (USA), Snowboard Magazine (USA), and Whitelines (UK). Video games Snowboarding video games provide interactive entertainment on and off season. Most games for this genre have been made for consoles, such as the Xbox and PlayStation. A plethora of online casual snowboarding games also exist along with games for mobile phone. See also American Association of Snowboard Instructors Glossary of skiing and snowboarding terms Lazboard Sandboarding Skiboarding References External links PSIA-AASI Website Sports originating in the United States Winter Olympic sports Snow sports Articles containing video clips Racing Individual sports Boardsports Acrobatic sports