Rothmans, Benson & Hedges Inc. (RBH) is a Canadian manufacturer and distributor of tobacco products. It was formed by the merger of the Canadian units of Rothmans International and the Benson & Hedges brand –owned by Philip Morris. When British American Tobacco bought Rothmans in 1999, it spun off its 60% share of Rothmans, Benson & Hedges as a public company. In 2008, the remaining 60% of RBH was acquired by Philip Morris International (PMI), which had controlled 40% of the firm, for US$ 2,000 million, making PMI the sole owner of the company. At the time, RBH was the second-largest cigarette maker in Canada. The acquisition by PMI was targeted to Rothmans Inc, which was a holding company for RBH. Brands RBH owns or otherwise controls a wide variety of cigarette brands. Some of these are listed and expanded upon below: Accord: A discount/value brand. Brand variants offered are Red, Blue, and Green (Menthol). Belmont: Another flagship brand, offered as King Size, Regulars, and Compact King Size (Belmont Edge (Micro in Quebec)). Belvedere: A premium cigarette brand, offered in both regular and king size. Belvedere-branded empty cigarette tubes and rolling tobacco are also available for purchase. Benson & Hedges: The company's flagship brand offered in three formats: King Size (Black, Gold, Silver), 100s (Regular, Sterling and DeLuxe, with a menthol version) and Superslims (Black, White, and Menthol). Canadian Classics: A mid-tier brand. This brand is known as Québec Classique in Quebec. In 2021, Quebec Classique Special as rebrand to Quebec Classique Special Par Next and Next QC Spécial Craven A: This brand is a part of the RBH "premium brand strategy", principally within the Canadian market. The brand has experienced "long-term declines in market share", in part due to the elimination of all sponsorship activities in Canada in October 2003. The brand has been closely associated with a number of entertainment events in Canada. Among these has been the "Just for Laughs" Canadian Comedy Tour in March 1999. Davidoff: As of April 2007, RBH has started importing Davidoff cigarettes for the Canadian and Australian markets. The package does, however, state that they are still made in Germany, unlike some international cigarettes sold in Canada, which are made only in Canada. Mark Ten: A low mid-tier brand offered in Quebec and Atlantic Canada. Next: A budget brand. Number 7: A mid-tier brand. Philip Morris: A budget brand Rothmans: The company's