their 1990 averages. Continual improvements to the family offering, brand imaging and marketing have resulted in vast improvements to customer satisfaction and attendance figures. Some of these improvements included: investment in the re-theming of the Sewer Rat to Raptor Attack, the introduction of the first themed 'area', 'Skeleton Cove', with five new rides (bought from the now defunct Loudoun Castle park in Scotland) along with new family friendly attractions such as the Angry Birds Activity Park, Eagles Creek Farm, the Vintage Car Rally and Jurassic mini golf course. Successful events such as the ever-popular annual Frightwater Valley Halloween event, Pirates & Princesses weekend, and UK bungee jump days have attracted record gate figures. During the late 2000s, talk began of the potential development of Lightwater Resorts. Initial planning permission for holiday caravans and log cabins was rejected by Harrogate Borough Council due to concerns about the impact on traffic and local businesses. The park later re-designed and re-submitted their planning permission for 106 log cabins which was then granted. In June 2017, the park was sold to attractions operator Livingstone Leisure Ltd for an undisclosed amount. After Livingstone Leisure Ltd bought the park, the decision was made to close the Lightwater Country Shopping Village at the end of the 2017 season. The Bird Of Prey Centre was closed at the end of the 2018 season and did not return for 2019. In 2021 the park announced it would be re-calibrating its attraction offering by focussing on the younger family audience. A number of older thrill rides were retired and new rides suited to younger children introduced. The Ultimate remained closed for the 2020 and 2021 seasons and a decision made to dismantle the ride in 2023. In June 2021, the park was sold to The Brighton Pier Group for £5 million. Chief executive Anne Ackord states, ‘I believe that, together, we can develop Lightwater Valley into the premier amusement destination across Yorkshire and the surrounding areas.’ The park received a major rebrand for the 2022 season, with a new logo, new mascot and name change to 'Lightwater Valley Family Adventure Park'. Rides and attractions Lightwater Valley has over 40 rides and attractions, ranging from thrill rides such as Eagles Claw and Splash Falls, to small rides designed for children such as Dragon Boats. Attractions Key Fairground Go Safari Skeleton Cove Top Thrills Lakeside Eagles Creek Discovery Woods Dino-Roar Adventures Park