its newscasts from Fox 32 News to Fox News Chicago (though it was largely referenced verbally as simply Fox News in report introductions and end tags). WFLD scored a major coup in April 1993 when it persuaded longtime WBBM-TV anchor Walter Jacobson to take over as lead anchor of channel 32's 9 p.m. newscast; he also began providing taped commentaries and hosted a viewer mail segment for Good Day Chicago during its first years. Jacobson remained a main co-anchor of the 9 p.m. newscast until 2004, when he was replaced by Mark Suppelsa; Jacobson stayed at WFLD as host of Fox Chicago Sunday and a commentator for the evening newscast until his retirement in 2006 (he subsequently came out of retirement to return to WBBM, where he remained until 2012). Largely due to Jacobson's influence, WFLD's newscasts have somewhat less of a tabloid feel than other Fox stations. However, they are much stylistically flashier than the Chicago market's other local television news programs. WFLD programmed news outside its established 9 p.m. slot for the first time on June 28, 1993, when it premiered a weekday morning newscast, Good Day Chicago. First anchored by Marianne Murciano, Darryl Dennard and David Rose, and formatted as a mix of news, commentary and lifestyle features, the show originally aired for three hours from 6 to 9 a.m., replacing a block of animated series that had previously aired that time period. In July 1999, WFLD launched a half-hour midday newscast at noon, while expanding its morning newscast – by that time, titled Fox Thing in the Morning – to four hours (starting at 5:00 a.m.). On April 9, 2007, WFLD premiered a half-hour 10 p.m. newscast called The TEN, anchored by David Novarro and former WLS-TV and WBBM-TV anchor/reporter Lauren Cohn. The program (according to Robert Feder's April 18, 2007, column in the Chicago Sun-Times) beat CBS-owned WBBM-TV's 10 p.m. newscast on its second day on the air. Despite its early success against WBBM-TV, The TEN was overall never much of a factor in the ratings; towards the end of its run, it fell to a distant fifth behind established late-news competitors WBBM, WLS-TV and WMAQ-TV, and Family Guy reruns on WGN-TV. As a result, WFLD cancelled the program, with its last broadcast airing on September 21, 2009. On January 12, 2009, WFLD and NBC-owned WMAQ-TV entered into a Local News Service agreement to share