one product at the same time (P&P is still applied to each item). On 30 March 2012 at 6pm, Price Drop "re-launched" with a completely new set, but still in their existing studio. The new set primarily consisted of a brick-work wall design with blue and purple lighting filling the left and right window cut-outs. In the centre of the simulated wall there was another cut-out which housed four LCD screen panels that constructed the main visual display on the Price Drop set; this also provided a backdrop for images and video behind the presenters and assistants. On 21 May 2013, it was announced that the Advertising Standards Authority (ASA) had referred Bid-Up Limited, who operated Price Drop, to Ofcom for consideration of statutory sanctions following repeated breaches of the UK Code of Broadcast Advertising. Ofcom has confirmed that it has accepted the referral. Since January 2012, there have been 33 ASA rulings against Bid-Up Ltd. The two main types of problem have been misleading pricing claims and misleading product descriptions. On 17 April 2014, the channel's owner Bid Shopping went into administration; Price Drop and its sister channel Shop at Bid were closed down with immediate effect with 229 jobs being lost. Websites for the channels were immediately pulled offline, and a technical fault card appeared on the channels. On 23 April 2014, the Bid and Price Drop websites were updated with information regarding the administration, and the channels were pulled from Virgin Media and Sky Broadband. The channels were removed from Freeview and Sky on 25 April 2014. On Freesat & Virgin Media, its EPG was taken by QVC Beauty. On Freeview, its EPG was taken by Quest. Broadcasting on Freeview Price Drop had to change its Freeview channel number on 1 October 2004, when ITV, owner of multiplex it had broadcast on, wanted the capacity to launch ITV3 a month later. On 5 January 2009, Price Drop was removed from the Freeview digital platform, as Bid-Up Shopping lost its space on multiplex A. It was outbid for renewal of its carriage contract by Discovery Networks UK, which launched the entertainment channel Quest. The channel returned to Freeview in August 2009 - but, because it was time-sharing capacity with another channel, its hours were limited to 8am to 12 midnight. In late June 2012, Price Drop started broadcasting on new Freeview capacity from 8am to 2am in post-digital