The Cult of Mac is a book by Leander Kahney. The book discusses fanaticism about the Apple product line and brand loyalty. Kahney released a later book titled The Cult of iPod. The cover of the book features the Apple logo shaved into the back of a person's head. See also Apple evangelist Reality distortion field Criticism of Apple Inc.#Comparison with a cult Footnotes Books about Apple Inc. 2004 non-fiction books No Starch Press books