carpet and inner tubes. Sanuk promotes a positive lifestyle, as its slogan ("Smile, Pass it On!") suggests. Sanuk's brand is distributed across the United States and in some 70 countries throughout Europe, Asia, South America and Australia. Sanuk was invented and patented by Jason Decker of Bettendorf. He was the first to wear and popularize them. In 2010, Sanuk's "Yoga Mat Sandal" was awarded SIMA's "Footwear Product of the Year". References External links Companies listed on the New York Stock Exchange Companies based in Santa Barbara County, California American companies established in 1973 Shoe companies of the United States 1973 establishments in California 1993 initial public offerings