performed numerous books for elementary students through Bookends, a program designed to promote literacy, for many years. Rivalry A rivalry developed between Chandler and Hamilton High School which are separated by along Arizona Avenue/SR 87. Local media has since daubed this high-profile competition as the "Battle of Arizona Avenue". The annual varsity football matchup gains the most attention where the highly rated players are often recruited by college football coaches from across the nation. Fan turnout can exceeded 10,000 with NFL players like Anquan Boldin, Larry Fitzgerald, and Matt Leinart also in attendance. As a consistent Top 25 rivalry, the GEICO High School Bowl Series has been instrumental in broadcast the game nationally by ESPN, ESPNU, and the NFHS Network. Every year the game would alternate form Chandler's Austin Field to Hamilton's Jerry Looper Stadium. Hamilton began matchup with a 17-game win streak of until the 2013 regular season matchup gave Chandler their first win 26–16. Chandler would later fall in a 2013 5A Division I State Semifinal matchup to Hamilton 21–17 at the approved Arizona Interscholastic Association neutral field at Highland High School. Since 2014 Chandler has won six consecutive games. As of 2020, Hamilton leads the series 18–8 with a potential rematch during the 2020 Open Bracket, which contains 8 of the highest ranked teams. Together, the two school account for 12 Big School State Championships in football. As the rivalry developed beyond football, both school's athletic teams and other activities have become very competitive. Chandler city officials and other organizations have help facilitate and advance the rivalry. The most notable addition was the Chandler Rotary Club providing the trophy where brass plate are inscribed with the victors name and date with a custom street sign labeled "Arizona Ave Champions" affixed on top. They also host a luncheon with school staff, administrators, and inductees to the Chandler Sports Hall of Fame. Since the rivalry garners so much attention, administrations of both schools and the district have worked closely with school resource officers with all Chandler Unified School District privately contracted security guards ensuring the stadiums and surrounding areas remain secure. The Chandler Police Department has also provided social media monitoring leading up to the game. In Popular Culture On February 18, 2009, TV Land's High School Reunion began its second season featuring a cast from Chandler High School's 1988 class. Terry Williams, the principal during 1988, aided producers