Alan Ameche (; June 1, 1933 – August 8, 1988), nicknamed "The Iron Horse", or simply "The Horse", was an American football player who played six seasons with the Baltimore Colts in the National Football League (NFL). He played college football at the University of Wisconsin–Madison and won the Heisman Trophy during his senior season in 1954. He was elected to the Pro Bowl in each of his first four seasons in the league. He is famous for scoring the winning touchdown in overtime in the 1958 NFL Championship Game against the New York Giants, labeled "The Greatest Game Ever Played." With colleague and former Colts teammate Gino Marchetti, Ameche founded the Gino's Hamburgers chain. He also founded the Baltimore-based Ameche's Drive-in restaurants. Early life Ameche was born in Kenosha, Wisconsin as Lino Dante Amici to Italian immigrant parents who came to the United States in the late 1920s, although they returned for a year to Italy during his childhood. The family then returned to Kenosha, where he attended Bradford High School. Ameche was a cousin of actor brothers Don and Jim Ameche. College career Ameche earned consensus All-America honors at the University of Wisconsin–Madison, where he played linebacker as well as fullback in single-platoon days. In four years as a Badger, he gained 3,212 yards, then the NCAA record, scored 25 touchdowns, and averaged 4.8 yards per carry. He played in the program's first bowl game, the 1953 Rose Bowl, as a sophomore, rushing for 133 yards on 28 carries. Ameche won the Heisman Trophy in 1954, the first for the Badger program. Ameche is one of six Wisconsin football players to have a number retired by the program (35) and enshrined on the Camp Randall Stadium façade as of 2008: fellow Heisman winner and current career rushing record holder Ron Dayne (33), Elroy Hirsch (40), Dave Schreiner (80), Allan Schafer (83), and Pat Richter (88) are the others. Ameche was inducted into the Wisconsin Athletic Hall of Fame in 1967, the College Football Hall of Fame in 1975, and the Rose Bowl Hall of Fame in 2004. NFL career Ameche was the third overall selection of the 1955 NFL Draft and played fullback for the Baltimore Colts from 1955 until 1960. Named NFL Rookie of the Year in , he was a four-time Pro Bowler (1955–58), and the only rookie named to the Associated Press All-Pro team in