makes it easier for students to experience and understand the destination country's culture and language. Language courses English Globally, English language schools have seen the greatest demand over schools for other languages. Over one billion people are said to be learning English in a second language or foreign language context. In the United States alone, ESL learners make up over one-third of all adult, non-academic learners. English learning has experienced the highest increase in demand over the last three years, with an increase of 67%. The United States and the UK are the biggest players in the global English travel market accounting for 62% of the total revenue earned in 2013, and account for 65.5% of students worldwide. English language schools are also among the most numerous in Asian countries such as China, Japan and South Korea, as Western culture influences the rising demand for English in business and cultural contexts. Arabic Arabic has also grown in popularity in the last decade. Reasons include the continued growth of Islam worldwide (the Koran holy book is in Arabic), as well as cultural, economic and political reasons. Hindi The Hindi language along with the culture of the Indian subcontinent has started to become important due to recent foreign policies, global competitiveness, and emigration from the country. Hindi began to be introduced as a foreign language in some American schools in the 2000s. Instructors in the language were sought to teach from the kindergarten level right up to the university as part of the National Security Language Initiative. See also Language education English language learning and teaching English as a Foreign or Second Language Français langue étrangère Arabic language school Second language acquisition References External links Council of Europe Language Policy Unit International Association of Language Centres