typewriters, the Memorywriter, which gained 20% market share, mostly at the expense of IBM. In 1983, Xerox bought Crum & Forster, an insurance company, and formed Xerox Financial Services (XFS) in 1984. In 1985, Xerox sold all of its publishing subsidiaries including University Microfilms and R. R. Bowker. The 6500 color copier was also introduced in 1986. The first one was sold in Philadelphia by Jack Schneider. 1990s In 1990, Paul Allaire, a Xerox executive since 1966, succeeded David Kearns, who had reached mandatory retirement age. Allaire disentangled Xerox from the financial services industry. The development of digital photocopiers in the 1990s and a revamp of the entire product range again gave Xerox a technical lead over its competitors. In 1990, Xerox released the DocuTech Production Publisher Model 135, ushering in print-on-demand. Digital photocopiers were essentially high-end laser printers with integrated scanners. Soon, additional features such as network printing and faxing were added to many models, known as Multi Function Machines, or just MFMs, which were able to be attached to computer networks. Xerox worked to turn its product into a service, providing a complete document service to companies including supply, maintenance, configuration, and user support. To reinforce this image, the company introduced a corporate signature in 1994, "The Document Company", above its main logo and introduced a red digital X. The digital X symbolized the transition of documents between the paper and digital worlds. In April 1999, Allaire was succeeded by Richard Thoman, who had been brought in from IBM in 1997 as president. The first "outsider" to head Xerox, Thoman resigned in 2000. 2000s After Thoman's resignation, Allaire again resumed the position of CEO and served until the appointment of Anne M. Mulcahy, another long-term Xerox executive. Xerox's turnaround was largely led by Mulcahy, who was appointed president in May 2000, CEO in August 2001 and chairman in January 2002. She launched an aggressive turnaround plan that returned Xerox to full-year profitability by the end of 2002, along with decreasing debt, increasing cash, and continuing to invest in research and development. In 2000, Xerox acquired Tektronix color printing and imaging division in Wilsonville, Oregon, for US$925 million. This led to the current Xerox Phaser line of products as well as Xerox solid ink printing technology. In September 2004, Xerox celebrated the 45th anniversary of the Xerox 914. More than 200,000 units were made around the world between 1959