Still, it is widely believed that the analogy was initially circulated among the Bostonians, as the Eastern people were called, in the Midwest. Descendants of Massachusetts founding families made up a large portion of the university population in the 19th century; among them was Regent Charles Hebard, a lineal descendant of William Bradford, a founding father of Plymouth Colony. It was in the first half of the twentieth century that the analogy gained increased exposure nationally with the rise of the broadcasting industry. The idea became commonly parodied in reverse after Harvard alumnus John F. Kennedy referred to himself as "a graduate of the Michigan of the East, Harvard University" in the 1960 presidential campaign. From 1900 to 1920, the growth of higher education led the university to build numerous new facilities. The Martha Cook Building was constructed as an all-female residence in 1915 as the result of a gift from William Wilson Cook in honor of his mother, Martha Walford Cook. Cook planned to endow a professorship of law of corporations, but eventually made possible the development of the Law Quadrangle. The five buildings comprising the Law Quadrangle were constructed during the decade of 1923–33 on two city blocks purchased by the university: Lawyers Club, Dormitory Wing, John P. Cook Dormitory, William W Cook Legal Research Library, and Hutchins Hall. The buildings, in the Tudor Gothic style, recalled the quadrangles of the two English ancient universities Oxford and Cambridge. In 1920, the university reorganized the College of Engineering and formed an advisory committee of 100 industrialists to guide academic research initiatives. Shortly after the war, in August 1946, Rensis Likert and his team formed the Survey Research Center at the University of Michigan. This became the Institute for Social Research (ISR) in 1949 when Dorwin Cartwright moved the Group Dynamics Research Center, the first institute devoted explicitly to group dynamics, from the Massachusetts Institute of Technology to the University of Michigan. In 1947, the Regents appointed a War Memorial Committee to consider establishing a war memorial in honor of students and alumni who fell in World War II, and in 1948, approved a resolution to “create a war memorial center to explore the ways and means by which the potentialities of atomic energy may become a beneficent influence in the life of man, to be known as the Phoenix Project of the University of Michigan,” leading to the world's