the use of "xerox" as a verb, including the Oxford English Dictionary. In 2012, the Intellectual Property Appellate Board (IPAB) of India declared "xerox" a non-generic term after "almost 50 years (1963–2009) of continued existence on the register without challenge, and with proof of almost 44 years of use evident (1965–2009)", but as of 2015, most Indians still use it as a synonym for photocopying. The company has also advertised its trademark concerns, in an attempt to persuade journalists and others not to use "Xerox" as a verb. See also Faxlore, often called 'Xeroxlore' Citations General references Ellis, Charles D., Joe Wilson and the Creation of Xerox, Wiley, 2006, . Owen, David, Copies in Seconds: How a Lone Inventor and an Unknown Company Created the Biggest Communication Breakthrough Since Gutenberg—Chester Carlson and the Birth of the Xerox Machine, Simon & Schuster, 2004, . External links 1906 establishments in New York (state) American companies established in 1906 Brands that became generic British Royal Warrant holders Companies based in Norwalk, Connecticut Companies formerly listed on the New York Stock Exchange Companies listed on the Nasdaq Computer printer companies Electronics companies established in 1906 Electronics companies of the United States History of Rochester, New York Manufacturing companies based in Connecticut Multinational companies headquartered in the United States National Medal of Technology recipients Peabody Award winners Photocopiers Printing companies of the United States Printing press manufacturers Purveyors to the Court of Denmark