student union. The 1966-67 CUS President, Doug Ward, encouraged McGill students to join UGEQ since CUS no longer had any other members in Quebec. The SSMU grew and evolved after its inception. Its role expanded to include several clubs, to offer services, and to care for the University Centre (consisting at the time of a pub and a cafeteria). As enrollment increased throughout the century, so did students' demands. The association took steps to ensure its effectiveness. This included enlarging its Executive Council and creating new positions for students. As social issues on campus became more important and more complex, the SSMU demanded the right to represent students to the university administration. After many student protests, it finally got the opportunity to do so in 1968, by obtaining seats on the Board of Governors and the Senate. Name Change On October 21, 2010, at a bi-annual General Assembly, members of the SSMU voted to refer to the SSMU as the "Students' Society of the Educational Institute Roughly Bounded by Peel, Penfield, University, Sherbrooke and Mac Campus" or "SSTEIRBBPPUSAMC" for short. This name change was a satirical response to administrative pressures regarding the usage of "McGill University" in the title of student clubs and services due to liability concerns (e.g., TV McGill). Controversies 2006 Blood Drive Controversy On November 2, 2006, SSMU decided to not allow blood drives to be held on their property due to the belief that Héma-Québec's lifetime ban against donations from men who have had sex with other men is in violation of the Student Society's constitution . In the Winter 2007 referendum period, students voted on whether or not to uphold the ban on blood drives. However, before the results could be announced, the Judicial Board (the appellate body of SSMU) issued an injunction sealing the results until they could rule on the constitutionality of the question being asked. The Judicial Board subsequently ruled that blood drives were unconstitutional, nullifying the results of the unsealed referendum. The unsealed referendum revealed more than two-thirds of students supported holding blood drives in the student building. Choose Life club exclusion The Students' Society Legislative Council narrowly passed a two-thirds secret ballot motion 16-7 in November 2009, setting a precedent and suspending the club status of controversial SSMU club Choose Life. The motion was the second of two Choose Life-related motions put forward that evening, the first of which, had