Hanukkah Man, who, as a counterpart to Santa Claus, brought the presents for the children, or the Hanukkah calendar with eight flaps. After the Shoah and the associated near-extinction of Jewish life in central Europe, cultural life increasingly shifted to the United States. Here it became common to celebrate both festivals due to interfaith marriages between Jews and Christians and the associated wish of both partners to maintain their respective festivals and customs. The so-called “December dilemma” arose in Jewish families, namely the desire to add something similar to the popular festival of Christmas with its traditions, celebrations and gifts. Gifts for the Hanukkah festival in particular were to enhance this festival and contrast Christmas with something of equal emotional value. In the 1990s, the popular sitcom Friends often portrayed Jewish characters Rachel, Ross and Monica celebrating Christmas with their Christian friends, signifying many contemporary American Jewish households who celebrate Christmas in the strictly secular sense. Chrismukkah was named for the first time, and prominently featured, in the FOX television program The O.C. (2003–2007). Show creator Josh Schwartz used the holiday (which the writers almost named "Hanimas") to depict, he later said, On The O.C., as a way to merge his parents' two faiths, Seth Cohen claims to have "created the greatest superholiday known to mankind" when he was six years old. The series included annual Chrismukkah episodes for every season of its run. Particulars of when exactly the holiday was celebrated were not given; Seth simply said in the first season's Chrismukkah episode that it was "eight days of presents, followed by one day of many presents," with a stress on the word "many" (this was repeated in the second season's Chrismukkah episode by Seth's new brother Ryan, with an added "many"). The only references to how it was celebrated, other than the family displaying both a Christmas tree and a Hanukkah menorah, was that the Cohens spent Christmas Day itself at home eating Chinese takeout and watching movies like It's a Wonderful Life and Fiddler on the Roof on TV (as opposed to going out for Chinese food and seeing a movie, as many American Jews have done for years). Chrismukkah later received mention in the television series Grey's Anatomy. In 2004, Chrismukkah.com was launched by Ron and Michelle Gompertz, a Jewish-Christian intermarried couple in Bozeman, Montana. Their website took the fictional O.C. Chrismukkah and brought it into