The SNHU Arena (Southern New Hampshire University Arena) is an indoor events arena in Manchester, New Hampshire, and seats 9,852 for ice hockey, 11,140 for basketball and up to 11,770 for concerts. The facility was originally known during construction as Manchester Civic Arena, and this name still appears on most of the directional signs around town. Its naming rights were sold prior to opening in 2001 and was called Verizon Wireless Arena. On February 2, 2016, Southern New Hampshire University announced that it had purchased the naming rights from the then SMG (property management). The specific amount of money involved was never revealed, but it is known that the deal provides for student internships at the arena, and that the school will be able to use the arena for its own sporting and other events. The partnership between SMG and the university will run for a period of at least ten years after the arena officially changed its name on September 1, 2016. In October 2019, SMG property management company merged with AEG Facilities, creating ASM Global. The arena contains 542 club seats, 34 luxury suites, and five party suites. Design The SNHU Arena is located in downtown Manchester on Elm Street (U.S. Route 3) at the corner of Lake Avenue. The arena was built on the site of a former Zayre's department store and is located on an irregular block, surrounded by Elm Street (west), Lake Avenue (north), Chestnut Street (east) and Auburn Street (south), with Cedar (north) and Willow (east) streets taking a corner off the southwestern corner of the block. The arena's exterior includes its notable curved blue roof, which helps heavy New Hampshire snowfall to slide off. The top half of the arena's facade is a steel oval, the western side of which is lit during events and is visible from the west side of the city and from Interstate 293. The lower half of the building is red brick (similar to that found on Manchester's iconic mills). The main entrance on the western side of the arena is entirely glass. The floor of the arena is at ground level in the west side of the building. The Manchester Monarchs Pro Shop was formerly located at the entrance. The main concourse is on the second floor, and wraps around the entire arena: the concessions are all on that concourse aside from a bar on the third