around the "learn while playing" concept. According to Sega Toys, the focus of the Advanced Pico Beena is on learning in a new social environment, and is listed as their upper-end product. Topics listed as being educational focuses for the Beena include intellectual, moral, physical, dietary, and safety education. The name of the console was chosen to sound like the first syllables of "Be Natural". Compared to the Pico, Beena adds several functions. Beena can be played without a television, and supports multiplayer via a separately sold additional Magic Pen. The console also supports data saving. Playtime can be limited by settings in the system. Some games for the Beena offer adaptive difficulty, becoming more difficult to play based on the skill level of the player. The Beena Lite, a more affordable version of the console, was released on July 17, 2008. As of 2010, Sega estimated that 4.1 million Beena consoles had been sold, along with 20 million game cartridges. See also List of Sega Pico games Notes References External links - Sega of America Pasopico Land - Sega of Japan Pico 1990s toys Products introduced in 1993 Products introduced in 1994 Products and services discontinued in 1998 Products and services discontinued in 2005 Fourth-generation video game consoles Advanced Pico Beena 68k-based game consoles ARM-based video game consoles