lines. These line cancellation procedures are justified by Telefónica as a way of "defending customers against hoaxes." Furthermore, in areas where ADSL lines are scarce, there are also reports of customers who claim to have had their service cancelled or inexplicably transferred to another customer although they have paid their bills. This practice is considered by some to be used by Telefónica in certain areas of Spain where there are few broadband connections. Positions on network neutrality In February 2010, Telefónica CEO Cesar Alierta expressed in a meeting at Bilbao, Spain that his company intends to charge Google and other search engines for the use of their network. Alierta complained that such search engines were benefiting from the platform without contributing to the company's expenses and that such a trend will change in the near future. Additionally, he said that Telefónica will seek to push its own content. Innovation In 2017, Telefónica announced the launch of OnLife Networks, intended to infuse innovation into the company. See also Movistar List of telephone operating companies List of mobile network operators References External links Companies listed on the New York Stock Exchange Companies formerly listed on the Tokyo Stock Exchange Telecommunications companies established in 1924 Companies listed on the Frankfurt Stock Exchange Companies based in Madrid Companies listed on B3 (stock exchange) Spanish brands Multinational companies headquartered in Spain Conglomerate companies of Spain 1924 establishments in Spain Companies listed on the Madrid Stock Exchange IBEX 35 Tier 1 networks