continue to plague support for the Swans. The club won their first official Sydney home game against Melbourne in front of 15,764. In June 1982, it dropped the name "South Melbourne", officially becoming "the Swans" for the rest of the season. The name change, however, did not endear either the Sydney media or the Sydney public, and after successive games at home, began to draw as few as 10,000. Despite just missing the finals, and some good wins at home and respectable home crowds against league leaders Carlton and Richmond, the lack of success and cold reception in Sydney lead to the lustre quickly leaving the league's glamour team. In 1983 average crowds in Sydney continued to plummet to 12,000 and Swans supporter packages dropped to as low as 100 members. Television ratings and sponsorship revenue in Sydney were also far below the league's expectations. The financial impact continued to drown the Swans in 1984, with the club flagging pay cuts to its players in order to survive. Coach Ricky Quade resigned and caretaker coach Bob Hammond, despite showing some promise, was unable to turn the club's poor performance around. In order to keep the club solvent during this time, the VFL began to write loans to the Swans that the club would have been unable to pay off on its own. The Swans were the league's most reliant on sponsorship and subsidies from the VFL to stay solvent and meet player payments due to its continued poor crowds, public apathy and poor TV ratings. Public support for the Swans in Sydney was so bad that by the start of the 1985 season, the VFL began to backflip and the league's administrators, having sunk large amounts of money into the club began looking to offload it. Edelston era and privatisation: 1985-1987 On 31 July 1985, for what was thought to be $6.3 million, Geoffrey Edelsten "bought" the Swans; in reality it was $2.9 million in cash with funding and other payments spread over five years. Edelsten resigned as chairman in less than twelve months, but had already made his mark. He immediately recruited former Geelong coach Tom Hafey. Hafey, in turn, used his knowledge of Geelong's contracts to recruit David Bolton, Bernard Toohey and Greg Williams, who would all form a key part of the Sydney side, at a league-determined total fee of $240,000 (less than the $500,000 Geelong demanded