portal for ethnic media outlets, is in the process of launching a local news site. Additionally, Seattle offers several locally focused online publications. SportsPressNW, founded by sports columnists Art Thiel and Steve Rudman, focuses on sports. GeekWire, founded in 2011 by former P-I reporters John Cook and Todd Bishop, focuses on the technology and startup industries. Do206 focuses on arts-and-entertainment event listings, news and information was founded by Adam Zacks, founder of the Sasquatch! Music Festival, and Scott Porad, a local technology executive. In 2018, the online non-profit Cascadia Magazine was launched, "covering people, places and culture of the Pacific Northwest" with both in-depth features and literary works. Stories and authors span Washington, Oregon and British Columbia. It was started by journalist Andrew Engelson. A daily newsletter, begun in 2017, offers curated news briefs about/around the Pacific Northwest from other local news outlets. Seattle is served by a number of online media outlets: The City of Seattle Information Technology department identified 260 websites focused on Seattle's local neighborhoods and communities, including non-traditional, linked news and information outlets. Much of this online activity is driven by the rich hyperlocal news scene in the city, which has seen an exponential growth this past decade. This has been led in the area by sites such as westseattleblog.com and myballard.com, but also old media companies such as KOMO. There's a pair of articles here and here covering the ad scene for hyperlocal in January 2010. Seattle's online hyperlocal media vary greatly in terms of web traffic, scope, and resources. Some sites are run by journalists first trained in traditional media, such as Next Door Media, a network of 10 neighborhood blogs that nets a combined 1 million page views per month. By comparison, SeattleTimes.com and SeattlePI.com average 45 million and 40 million monthly page views, respectively. Capitol Hill Seattle, another popular hyperlocal blog, commands 200,000 monthly page views, and West Seattle Blog, 900,000. Despite varied audiences, a content analysis conducted by the New America Foundation found that online media are filling gaps in news coverage left by traditional media. The study looked at Capitol Hill Seattle, West Seattle Blog, My Ballard, Wallyhood, SeattlePI.com, and SeattleTimes.com, and found that the first four sources (all hyperlocal blogs) devoted a greater percentage of their news coverage to issues specific to Seattle's neighborhoods. SeattleTimes.com and SeattlePI.com, on the other hand, covered more metro, national, and international news. The