modern publishing Ye's vision in modern Chinese language catalyzed the development of modern journalism in China. Ye was eager to advocate the standardization of modern Chinese language including the standardization of grammar, rhetoric, vocabulary, punctuation, simplified character, and the elimination of variant characters (). He also compiled and standardized the Chinese character for publishing and formulated the Chinese Phoneticization Scheme (Hanyu Pinyin Fang'an 《漢語拼音方案》). All his efforts helped to improve the quality and organization of editorial work. Most importantly, Ye promoted vernacular Chinese in publishing. His magazines and newspapers were mostly published in vernacular style, which greatly facilitated other journalists and readers to read. All these contributed to the rapid development of modern journalism in China. Ye was an excellent educator and talent scout, too. He educated and discovered many outstanding young authors and editors like Ba Jin, Ding Ling, and Dai Wangshu. The establishment of The Truth Daily Background of the May Thirtieth Movement On 30 May 1925, a bloody massacre took place in Shanghai, known as May Thirtieth Movement (五卅運動 Wǔsà- yùndòng). About 2000 Shanghai workers and students ushered in a vigorous anti-imperialist movement, protesting imperialist domination and demanding to abolish the unfair treaties. The demonstrators thundered "Down with the imperialists!". Workers throughout China responded with a general strike and mass demonstrations. British police then suppressed the demonstrators with violence and killed 12 Chinese in the event. Till 1 June, more than 20 Chinese were killed. "Who will tell the truth?" None of the Shanghai newspapers reported this tragedy .The front-page news were mainly the gossip of the players of Chinese opera. The Shanghai newspapers refused to mention this incident because of political pressure. As a journalist, Ye denounced "Why are the journalists so hardhearted to ignore this shocking massacre? Why are they so afraid of the fact? It's ridiculous that nobody would tell the truth." Ye thus founded Gōnglǐ Rìbào (The Truth Daily 《公理日報》) with Zheng Zhenduo and Hu Yuzhi (胡愈之1896－1986), aimed to reveal the whole picture of this tragedy regardless of the imperialist power, in order to arouse the awareness and nationalism of the general public and also to promote "the spirit of May 30th movement" across China. A new way to journalism In addition to reporting the truth, The Truth Daily 《公理日报》provided a forum for public discussion, called "Shèhuì Cáipànsuǒ" ("Tribunal of the Society"〈社會裁判所〉), which encouraged reader to express their viewpoints towards the society. Ye