Recovery, partially in response to these concerns. Sponsorship Like its competitors Red Bull and Monster Energy, Rockstar sponsors a range of action sports and music events, including the Mayhem Festival, a metal and rock festival touring the United States in July and August; the Uproar Festival, a rock festival touring the United States in September and October; and the Lucas Oil Off Road Racing Series. Both the Mayhem and Uproar events were discontinued in 2015. Rockstar also sponsors a large number of action sports competitors, such as the Husqvarna factory motorcycle riders Gautier Paulin, Graham Jarvis and Pablo Quintanilla, motorcycle road racer Jorge Lorenzo (2011-2012), flat track rider Bryan Smith, rallycross drivers Tanner Foust and Scott Speed, off-road truck driver Rob MacCachren, and drifters Fredric Aasbø and Ryan Tuerck. See also Arizona Iced Tea References External links Companies based in Spring Valley, Nevada Energy drinks Food and drink introduced in 2001 2020 mergers and acquisitions PepsiCo soft drinks