Animal Aid is a British animal rights organisation, founded in 1977 by Jean Pink. The group campaigns peacefully against the consumption of animals as food and against animal cruelty such as their use for medical research—and promotes a cruelty-free lifestyle. It also investigates and exposes animal abuse. Animal Aid conducts undercover investigations, produces campaign reports, leaflets and fact files, as well as educational videos and other resources. They also offer a quarterly magazine and a sales catalogue with vegan and cruelty-free products. Aims and objectives Animal Aid was founded in January 1977 to work, by all peaceful means, for an end to animal cruelty. The organization is a not-for-profit limited company run by a volunteer council of management. It has not applied to be a charity so that it is able to use its funds for sometimes controversial campaigns. Its aims are: To increase public awareness of the abuse of animals in our society, particularly in vivisection laboratories and factory farms and to educate public opinion to demand, by all lawful means, the abolition of all experiments on animals, factory farming and all other forms of animal abuse. To examine existing legislation on matters associated with the above objectives or related aspects and to promote social, legal and administrative reforms in furtherance of the above objectives. To prevent exploitation of animals. To educate the public and particularly young people with a sense of moral responsibility towards animals. To promote, generally, a lifestyle which does not involve the abuse of animals. To collect, and diffuse among members and the public generally, information on all matters affecting the above objectives and with a view there to print, issue and circulate papers, periodicals, books, circulars and other literary matter and produce film and audio-visual material, and to promote, sponsor, procure or assist in any way, courses or lectures or other instructions in furtherance of such objectives. Celebrity supporters Animal Aid's current patrons are Peter Egan, Sara Pascoe, Carol Royle, Peter Tatchell and Wendy Turner Webster. It has other celebrity supporters, including Chris Packham, Deborah Meaden, Thom Yorke, Stella McCartney, Richard Wilson, Massive Attack, Alexei Sayle, Benjamin Zephaniah, Martin Shaw, Chrissie Hynde, Alan Davies and the Reverend Professor Andrew Linzey. Patrons and supporters now deceased have included Watership Down author Richard Adams, Tony Benn and comedian Spike Milligan. Dr Charlotte Uhlenbroek, the primatologist, has supported the Animal Aid campaign against primate experiments, stating: "I