Stuckey's is a convenience store in the Southeast, Southwest, and Midwestern United States. known for its pecan log rolls and kitschy souvenirs. Additionally, Stuckey's sells candy, apparel, and souvenirs, and other products online. Stuckey's Corporation is headquartered in Eastman, Georgia, and in 2021, purchased a pecan processing and candy making plant in Wrens, Georgia. The current CEO of Stuckey's is Stephanie Stuckey, granddaughter of the brand's founder W.S. Stuckey Sr. History Early days Back in the 1930s, with a Model A Ford Coupe he borrowed from his friend and $35 he borrowed from his grandmother, W.S. Stuckey Sr., drove around the Eastman, Georgia, countryside buying pecans from local farmers and selling them to local pecan processors. Stuckey made over $4500 his first year in the pecan business. By 1937, Stuckey was selling over $150,000 worth of pecans a year that he bought himself and sold to local processors. That same year, he opened a roadside stand along Highway 23 in Eastman selling pecans, sugar cane juice, syrup, homemade quilts, and “all you can drink for five-cents” cherry cider. Business increased after Stuckey's wife Ethel began making pecan pralines. After she tried out a recipe for pecan log rolls and added her own secret ingredient (maraschino cherries) to the mix, things got so good that the next year Stuckey built his own store in Eastman. The year after that, he opened another store in Unadilla, Georgia. Another soon followed in Hilliard, Florida with each Stuckey’s making their own candy on site. Stuckey’s franchise expansion was slowed by World War II when Stuckey was forced to close his Unadilla branch. Sometime later, the Hilliard Stuckey’s burned to the ground. However, during the war, Stuckey managed to stay afloat after buying a candy making factory in Jacksonville, Florida and securing government contracts making candy for the troops. After the war ended, Stuckey's business once again began to grow as it opened a number of new franchises. The company then constructed its own candy factory in Eastman to supply an eventual 350-plus Stuckey's stores located throughout the continental US. As the post-war baby boom flourished and families undertook more long-distance auto travel, Stuckey's continued to grow along major highways, often paired with Texaco gas stations. Downfall, then rise After a failed attempt to go into the hospitality business in the early 1960s with Stuckey's Carriage Inns (only four of the motels were actually built),