of the Masters golf tournament, which is held every April. On August 19, 2010, the Pittsburgh Tribune-Review reported that Swann would be a part of the ownership team for Pittsburgh's AFL expansion franchise, which began playing in the spring of 2011. Named the Pittsburgh Power, the team shared the Consol Energy Center with the Pittsburgh Penguins of the National Hockey League. Swann has said that, despite his football experience, he does not interfere in the day-to-day coaching, although he would occasionally give some advice. The team folded in 2014. Swann made an appearance, playing himself, in the role of a sideline reporter at the "Bourbon Bowl", in the 1998 Adam Sandler comedy feature film The Waterboy. He was inducted into the Rose Bowl Hall of Fame on December 30, 2013, at the Pasadena Convention Center. On April 13, 2016, Swann was named as the athletic director of the University of Southern California, succeeding retiring Pat Haden. He assumed the position on July 1, 2016. On September 9, 2019, Swann resigned as the USC AD. Political career Physical Fitness and Sports Council chairman On June 20, 2002, President George W. Bush appointed Swann as the chairman of the United States President's Council on Physical Fitness and Sports during a Fitness Expo at the White House. Swann succeeded Lee Haney, who had been appointed to the post by President Clinton. In 2003, President Bush and Chairman Lynn Swann launched presidentschallenge.org at the Lakewest Family YMCA in Dallas, Texas. Within the next year, 300,000 individuals registered on the website. Swann spoke at the National Press Club about the council's programs to help Americans "Be Physically Active Every Day," and introduced the Presidential Active Lifestyle Award. In 2004, Swann and President Bush declared May as an annual "National Physical Fitness and Sports" month, and created the annual HealthierUS Fitness Festival. They also enacted the Healthier Feds Physical Activity Challenge initiative for federal employees. On July 30, 2005, Lynn Swann retired as council chairman to explore a campaign for governor. He was succeeded by John P. Burke. 2006 candidacy for governor In December 2004, Swann, who resides in the Pittsburgh suburb of Sewickley Heights, Pennsylvania, indicated that he was considering seeking the Republican nomination for Governor of Pennsylvania in the 2006 election. On February 23, 2005, Swann filed papers with the state elections board stating his intention to run. On the same day, he formed