Radio 538 () is a Dutch commercial radio station that was founded in Hilversum, Netherlands in 1992. It is the second-most listened to radio station in the Netherlands. Radio 538 refers to the wavelength on which Radio Veronica used to broadcast in the 1970s. The station is owned by Talpa Network. Mostly targetting a young audience, the station plays a mix of current dance, R&B, pop, and rock hits. The music selection is mainly based on the Dutch Top 40 chart. Its breakfast and drive-time shows are talk-intensive. The station was originally only accessible through cable. In 1998, Radio 538 upgraded their frequency package, allowing for different frequencies by region. Radio 538 launched the hip-hop and contemporary R&B program Juize, which developed into the radio station Juize FM in 2004. In 2011, Radio 538 created a sister television station called TV 538. History Radio 538 was founded in 1992 and is the successor of Sky Hitradio, a sister station of Sky Radio that broadcast from July to 11 December 1992 and an initiative of a group of former Radio Veronica employees, led by Lex Harding. Transmissions began on 11 December 1992 from a villa in Bussum. The name Radio 538 is a reference to the wavelength (538m:558 kHz) on which Radio Veronica was broadcast in the seventies. Presenters of the first hour were Rick van Velthuysen, Wessel van Diepen, Erik de Zwart, Michael Pilarczyk, Will Luikinga and Corné Klijn. The broadcasts of Radio 538 were initially made in Studio Concordia in Bussum, a building that was already being used as a television studio and was used in the eighties and nineties by Veronica program Countdown. In the late nineties Radio 538 moved from Bussum to Hilversum, where it moved into a studio complex close to the town hall. Since December 1, 2012, houses the entire 538 Group in the 4400 m2 NCRV building at Bergweg 70 in Hilversum. Initially, from its start in 1992 until 1995, Radio 538 was only available via cable. A request to be allowed to broadcast over the air was rejected at that time. Following a media campaign during which 320,000 signatures were collected and Radio 538 acquired its over-the-air frequency in 1995 – or more precisely, a collection of several regional frequencies. In 2003, Radio 538 was granted a new nationwide frequency, 102 MHz (FM). 538 had to pay €57 million for the new frequencies.