to the AIDS crisis. Ads placed by lesbians value personal characteristics, such as humor and intelligence, and also mates who describe themselves as "feminine". They are generally less likely than heterosexual women to include descriptions of their own physical characteristics in their ads. Ads placed by gay men place an importance on physical attractiveness similar to heterosexual men. Gay men seeking sexual activities indicate a greater age range acceptable than those seeking long-term relationships. In India, matrimonial ads are published in the Sunday editions of major national and regional newspapers. Ads are generally placed by families when it is not feasible to find prospective spouses within their familial or social networks. Matrimonials generally include caste markers, personal attributes, and educational and professional qualifications. The matrimonial listings are grouped first by groom or bride wanted; next, by native language; third, by religion; and fourth, by caste. Personal ad magazines in Russia organize ads in categories such as "He seeks her. Matrimony", "She seeks him. Flirt", "He seeks him", "She seeks her", and "For couples". Abbreviations Due to space limitations in print ads, abbreviations for the vocabulary of personal ads became conventional in the 20th century. Some of the earliest abbreviations appeared in personal ads in Gay Times. Some abbreviations describe the advertiser and target of the ad by marital status, ethnic group, and sex, such as MWM (married white male) and DBF (divorced black female). Some indicated a common characteristic, such as GSOH (good sense of humor) and NS (non-smoking). In India, matrimonial ads use a unique shorthand so ads can fit within the restraint of 50 words or less. For example, BHP stands for biodata (résumé), horoscope, and photograph; "veg" means vegetarian; and VF is the abbreviation for very fair (light-skinned). Crimes Theft, fraud, and seduction were the crimes most common with matrimonial ads. By 1900, most jurisdictions in the United States had criminalized seduction, allowed punitive and exemplary damages for breach of promise actions, and increased recognition of common-law marriages, all of which helped reduce some crimes associated with matrimonial ads. In Sweden, the colloquial saying "sun and spring" () to mean "love fraud" refers to fraudster Karl Vesterberg, who placed personal ads in the early 1900s, signing each with sol-och-vårande. The most famous "sun and spring" was , who used personal ads to defraud over a hundred women of money in the 1940s. The U.S. Postal Service warned