is, he said, that the basic unit of reporting was no longer the datum or piece of information but the scene. Scene is what underlies "the sophisticated strategies of prose". The first of the new breed of nonfiction writers to receive wide notoriety was Truman Capote, whose 1965 best-seller, In Cold Blood, was a detailed narrative of the murder of a Kansas farm family. Capote culled material from some 6,000 pages of notes. The book brought its author instant celebrity. Capote announced that he had created a new art form which he labelled the "nonfiction novel". I've always had the theory that reportage is the great unexplored art form... I've had this theory that a factual piece of work could explore whole new dimensions in writing that would have a double effect fiction does not have—the very fact of its being true, every word of it's true, would add a double contribution of strength and impact Capote continued to stress that he was a literary artist, not a journalist, but critics hailed the book as a classic example of New Journalism. Wolfe's The Kandy-Kolored Tangerine-Flake Streamline Baby, whose introduction and title story, according to James E. Murphy, "emerged as a manifesto of sorts for the nonfiction genre," was published the same year. In his introduction, Wolfe wrote that he encountered trouble fashioning an Esquire article out of material on a custom car extravaganza in Los Angeles, in 1963. Finding he could not do justice to the subject in magazine article format, he wrote a letter to his editor, Byron Dobell, which grew into a 49-page report detailing the custom car world, complete with scene construction, dialogue and flamboyant description. Esquire ran the letter, striking out "Dear Byron." and it became Wolfe's maiden effort as a New Journalist. In an article entitled "The Personal Voice and the Impersonal Eye", Dan Wakefield acclaimed the nonfiction of Capote and Wolfe as elevating reporting to the level of literature, terming that work and some of Norman Mailer's nonfiction a journalistic breakthrough: reporting "charged with the energy of art". A review by Jack Newfield of Dick Schaap's Turned On saw the book as a good example of budding tradition in American journalism which rejected many of the constraints of conventional reporting: This new genre defines itself by claiming many of the techniques that were once the unchallenged terrain of the novelist: tension, symbol, cadence, irony,