had flown in 150,000 people, making it the largest consumer of California champagne. The flights eventually stopped in 1962, following an order from the Civil Aeronautics Board (CAB). The agency alleged that the Hacienda was operating as an airliner, and the resort was not licensed to provide such service. The Hacienda denied this and stated that its guests were flown in for free, saying that they paid only for food and a hotel room. However, because guests paid before boarding the plane, CAB determined that they were essentially paying for a plane fare. The resort also offered the Hacienda Holiday, a promotional program for tourists in which $10 casino chips were given away as part of a $16 package deal. In 1958, the Clark County licensing board ordered the Hacienda to halt this program, objecting to the fact that the chips were redeemable in the casino. The board said that these chips could be used for other services, but it was opposed to their use in the casino, stating that this would promote gambling. The promotion would be offered for at least the next 20 years, eventually becoming the Hacienda Champagne Holiday. From December 1958 to February 1959, the Hacienda sponsored a flight endurance record when two men took turns flying a Cessna 172 across the southwestern United States for a period of 64 days. However, the promotion did not turn out as planned. Newspapers did not report on the story until 30 days after the plane took off, and they declined to mention the Hacienda. Dick Taylor, the Hacienda's general manager, said, "The papers, detecting a publicity stunt, did what they felt they had to do. They deleted the Hacienda name from all reports, and even went so far as to blank out the Hacienda name that was painted so large along the side of the plane." Ownership changes Bayley died of a heart attack in 1964, and his widow, Judith Bayley, took over the Hacienda. At the time, Bayley was the only female casino owner in Las Vegas, earning her a nickname as the "First Lady of Gambling". She lacked business training, and found the casino operation to be more complicated than initially expected. She lost hundreds of dollars in her first few months. Under her management, the Hacienda offered shuffleboard and babysitting services for guests, maintaining its appeal as a family resort. A lounge, known as the