plushies. The store also featured a Pokémon Distributing Machine in which players would place their game to receive an egg of a Pokémon that was being given out at that time. The store also had tables that were open for players of the Pokémon Trading Card Game to duel each other or an employee. The store was closed and replaced by the Nintendo World Store on May 14, 2005. Four Pokémon Center kiosks were put in malls in the Seattle area. The Pokémon Center online store was relaunched on August 6, 2014. Professor of education Joseph Tobin theorizes that the success of the franchise was due to the long list of names that could be learned by children and repeated in their peer groups. Its rich fictional universe provides opportunities for discussion and demonstration of knowledge in front of their peers. The names of the creatures were linked to its characteristics, which converged with the children's belief that names have symbolic power. Children can pick their favourite Pokémon and affirm their individuality while at the same time affirming their conformance to the values of the group, and they can distinguish themselves from others by asserting what they liked and what they did not like from every chapter. Pokémon gained popularity because it provides a sense of identity to a wide variety of children, and lost it quickly when many of those children found that the identity groups were too big and searched for identities that would distinguish them into smaller groups. Pokémons history has been marked at times by rivalry with the Digimon media franchise that debuted at a similar time. Described as "the other 'mon by IGN's Juan Castro, Digimon has not enjoyed Pokémons level of international popularity or success, but has maintained a dedicated fanbase. IGN's Lucas M. Thomas stated that Pokémon is Digimons "constant competition and comparison", attributing the former's relative success to the simplicity of its evolution mechanic as opposed to Digivolution. The two have been noted for conceptual and stylistic similarities by sources such as GameZone. A debate among fans exists over which of the two franchises came first. In actuality, the first Pokémon media, Pokémon Red and Green, were released initially on February 27, 1996; whereas the Digimon virtual pet was released on June 26, 1997. Fan community While Pokémons target demographic is children, early purchasers of Pokémon Omega Ruby and Alpha Sapphire were