"one of the world's ugliest languages" in its September 2005 article about the monument, South African billionaire Johann Rupert (chairman of the Richemont Group), responded by withdrawing advertising for brands such as Cartier, Van Cleef & Arpels, Montblanc and Alfred Dunhill from the magazine. The author of the article, Bronwyn Davies, was an English-speaking South African. Mutual intelligibility with Dutch An estimated 90 to 95% of the Afrikaans lexicon is ultimately of Dutch origin, and there are few lexical differences between the two languages. Afrikaans has a considerably more regular morphology, grammar, and spelling. There is a high degree of mutual intelligibility between the two languages, particularly in written form. Afrikaans acquired some lexical and syntactical borrowings from other languages such as Malay, Khoisan languages, Portuguese, and Bantu languages, and Afrikaans has also been significantly influenced by South African English. Dutch speakers are confronted with fewer non-cognates when listening to Afrikaans than the other way round. Mutual intelligibility thus tends to be asymmetrical, as it is easier for Dutch speakers to understand Afrikaans than for Afrikaans speakers to understand Dutch. In general, mutual intelligibility between Dutch and Afrikaans is far better than between Dutch and Frisian or between Danish and Swedish. The South African poet writer Breyten Breytenbach, attempting to visualise the language distance for Anglophones once remarked that the differences between (Standard) Dutch and Afrikaans are comparable to those between the Received Pronunciation and Southern American English. Current status Post-apartheid South Africa has seen a loss of preferential treatment by the government for Afrikaans, in terms of education, social events, media (TV and radio), and general status throughout the country, given that it now shares its place as official language with ten other languages. Nevertheless, Afrikaans remains more prevalent in the media – radio, newspapers and television – than any of the other official languages, except English. More than 300 book titles in Afrikaans are published annually. South African census figures suggest a growing number of speakers in all nine provinces, a total of 6.85 million in 2011 compared to 5.98 million a decade earlier. The South African Institute of Race Relations (SAIRR) projects that a growing majority will be Coloured Afrikaans speakers. Afrikaans speakers experience higher employment rates than other South African language groups, though as of 2012 half a million remain unemployed. Despite the challenges of demotion and emigration that it faces in South Africa, the Afrikaans