to reporters Aston Martin remained a British controlled business. Sprague later claimed he had fallen in love with the factory, not the cars, the workforce's craftsmanship dedication and intelligence. At this point, he and Minden had brought in investor, Alan Curtis, a British office property developer together with George Flather, a retired Sheffield steel magnate. Six months later, in September 1975, the factory – shut-down the previous December – re-opened under its new owner as Aston Martin Lagonda Limited with 100 employees and plans to lift staff to 250 by the end of 1975. In January 1976, AML revealed that it now held orders for 150 cars for the US, 100 for other markets and another 80 from a Japanese importing agency. At the Geneva Motor Show, Fred Hartley, managing director and sales director for 13 years before that, announced he had resigned over "differences in marketing policy". The new owners pushed Aston Martin into modernising its line, introducing the V8 Vantage in 1977, the convertible Volante in 1978, and the one-off Bulldog styled by William Towns in 1980. Towns also styled the futuristic new Lagonda saloon, based on the V8 model. Curtis, who had a 42% stake in Aston Martin, also brought about a change in direction from the usual customers who were Aston Martin fanatics (fans) to successful young married businessmen. Prices had been increased by 25%. There was speculation that AML was about to buy Italian automobile manufacturer Lamborghini. At the end of the 1970s, there was widespread debate about running MG into the Aston Martin consortium. 85 Tory MPs formed themselves into a pressure group to get British Leyland to release their grip and hand it over. CH Industrials plc (car components) bought a 10% share in AML. But in July 1980, blaming a recession, AML cut back their workforce of 450 by more than 20% making those people redundant. 1981–1987: Victor Gauntlett In January 1981, there having been no satisfactory revival partners, Alan Curtis and Peter Sprague announced they had never intended to maintain a long-term financial stake in Aston Martin Lagonda and it was to be sold to Pace Petroleum's Victor Gauntlett. Sprague and Curtis pointed out that under their ownership AML finances had improved to where an offer for MG might have been feasible. Gauntlett bought a 12.5% stake in Aston Martin for £500,000 via Pace Petroleum in 1980, with Tim Hearley of