make people think this is real, at first. Then they have to do a little work to find out that it's not."Over the years, other kinds of entertainment have emerged giving more definition to what Arriola refers to as "faction", notably alternate reality games (ARGs). In most ARGs, the game itself never refers to itself as a game or admits that it is a work of fiction. In the ARG community, this is known as the "This Is Not A Game (TINAG)" principle. This principle is a call for the willful suspension of disbelief beyond the traditional boundaries of a story for the sake of a more immersive experience. Although the Crime Scene website no longer maintains the TINAG principle absolutely, (explaining in the FAQ section that the cases are works of fiction), it still tells stories as if they were real criminal cases. In fact, many visitors to the site still question its authenticity and express uncertainty as to whether or not it's real. Crime Scene also spreads the stories out, not only into the real world but also across the internet and into other formats. In that stories are spread across different mediums, Crime Scene also finds a kinship with transmedia storytelling. For example, observant viewers might notice a website mentioned in a case document, such as a suspect's business website or the website for the fictional newspaper, The Oxford Weekly Planet. If they tried to go to the website they would find that it actually exists and appears to be authentic (i.e. produced by someone within the story world). However, in reality, these sites were created by Crime Scene staff. Another example is an e-book that was published in 2014 titled "Purity Knight: A Diary" which contains the diary of one of Crime Scene's fictional victims. In Hamlet on the Holodeck: The Future of Narrative in Cyberspace, Janet Murray discusses the Crime Scene website as an example of storytelling innovations in the early days of the internet, citing how it allows viewers to weave between fact and fiction and at times "leap out of the story altogether and find [themselves] in the 'real' world". All of the stories presented on Crime Scene take place in the real world town of Oxford, Mississippi, and locations are closely mapped to real life places. In the early days of Crime Scene, almost every place or entity mentioned in the case