image for herself that is synonymous with her true identity. She has a prominent tattoo along her left upper arm of a girl harnessed to the back of a bumblebee. It is from the cover of Jack Off Jill's album Clear Hearts Grey Flowers; the album cover was designed by Mark Ryden. Frequently barefoot during her live performances, Lo's look is often compared to that of her style icon Janis Joplin. Her other style influences include hippie fashion, and the fashion of older rock singers, the people of Stockholm and Edie Sedgwick. According to Elle writer Rebecca Moss, Lo is "a true '90s child unwilling to part with her early iconography". Lindsey Rhoades of The Village Voice writes, "Tove Lo rocks a specific brand that veers slightly from most other women in pop—she paints herself as the hard-drinking, hard-drugging, DTF party girl, admitting the somewhat destructive nature of these preoccupations but celebrating them all the same." In 2014, Lo's first clothing line, which she also modelled, is based on the lyrics of her EP, Truth Serum. Lo has voiced her frustration over censorship in the United States, including her lyrics, although she understands it is the only way to get her songs played on the radio. The artist has also commented that, "... in Sweden, we don't really censor that way. You hear every swear word, in Swedish and English, on the radio, and kids will be singing along." The singer has often said in interviews that she is unapologetically proud of her body, occasionally engaging in exhibitionism at her shows. "I started just by showing a little bit of boob or just being sassy, and everyone got so excited and then one night I just did it", she told MTV News at Bonnaroo. Lo is often asked about being a negative role model for women, given the many sexual and drug references in her lyrics. The artist has commented she finds it normal to talk about sex since she grew up in a country where that is considered "normal and not shameful", and many of her fans like the way she expresses herself. Lo also believes she receives these kinds of comments due to gender double standards, adding that: "I felt like I was getting asked all these questions because I'm a girl. ... It would be insulting to ask a guy that. Which it is to a girl