Hinckley Association Football Club is a football club, from Hinckley, Leicestershire, who play home games at Barwell's Kirkby Road. The club was formed in January 2014 when fans of the dissolved Hinckley United formed their own Community Trust football club, owned and democratically run by its supporters. The club competes in the . History Following the demise of Hinckley United in October 2013, a working group was formed and at a public meeting in December announced their intentions to form a co-operative community trust to launch a new football club for Hinckley. After discussions with Supporters Direct the working group decided to adopt the same model as F.C. United of Manchester and AFC Wimbledon with a membership scheme allowing a 'one member one vote' ethos. In January 2014 at the next public meeting it was voted that the name of the new football club would be Hinckley AFC. Further to that in February 2014 the club's badge and playing colours were voted on. The club crest chosen represented the town's history and future, and the playing colours would be a home kit of red and blue, with away colours of violet and white. At that same meeting the working group announced a bid by a local businessman to purchase the De Montfort Park ground, and that his favoured tenant for the stadium would be Hinckley AFC. In March 2014 the working group announced that the co-operative trust had finalised its constitution. Members were informed that the club had applied to join the Midland Alliance, but would have to wait until the FA had fully scrutinised the business plan before they would make a final decision. The club were informed in June 2014 that they had been allocated a place in the newly formed Midland Football League First Division, level 6 of the Non League Pyramid. The club won their opening league game 3-0 away at Southam United and a week later set a club record victory beating Pelsall Villa 13–0, but a run of 7 games without winning followed, leaving the club in the bottom reaches of the league table. On 18 October Hinckley AFC beat Cadbury Athletic 2–1, and then proceeded to set a Midland League record of 26 games unbeaten in a season culminating with a final day victory over Southam United winning 5–1. This unbeaten run lifted Hinckley AFC into a final league position of 3rd, ahead