as mainly a folk singer, after attending Berklee and then living in New York, she moved to a more "uptempo sound", for which she worked with producer Rami Samir Afuni. In 2010, she was selected to play at the Canada Day celebrations at Trafalgar Square in London to 30,000 people. In 2012, Kiesza released her first single after starting work with Afuni in New York, a "disco-infused pop" song titled "Oops", about a couple that had unprotected sex. She labelled her style of music at the time as "SteamPop", described by AjanWrites as "a flaming brew of bold, boisterous pop filled with tongue-in-cheek lyrics". In a later 2014 interview, Kiesza said "Oops" was made as a joke. In 2013, the singer was featured in the single "Triggerfinger" by Norwegian band Donkeyboy. She has also written for other artists, such as Rihanna, Kylie Minogue, and Icona Pop. 2014–2016: Sound of a Woman In February 2014, Kiesza released the video for her new single "Hideaway" through the label Lokal Legend. Idolator considered it unique for having a long take throughout the entire video, as Kiesza walked and danced through N 12th Street in Brooklyn, New York City. John Gentile of Rolling Stone called the style "impressive". Kiesza reported to Rolling Stone that she had trouble making the video, partly because she broke a rib just before filming, and "couldn't move for an entire month afterward." It was premiered by Annie Mac on her Mac's Special Delivery segment on BBC Radio 1. "Hideaway" debuted at number one on the UK Singles Chart. Shortly after "Hideaway" charted, Kiesza released a new video for her cover of Haddaway's song "What Is Love". Mike Bell of the Calgary Herald referred to her version of the song as a "jaw-droppingly gorgeous cover of Haddaway's 1993 dance smash What Is Love?" She performed a slowed-down version, with a video showing her and others slowly revealed to be without clothes, to express "raw emotions". Kiesza's second single, "Giant in My Heart", premiered on Annie Mac's BBC Radio 1 show on June 13, 2014. It entered the UK Singles Chart at number four. Kiesza collaborated with Skrillex and Diplo on the song "Take Ü There", which was released as the first single from a collaborative mixtape between the two producers. She co-wrote Gorgon City's "Go All Night", featuring Jennifer Hudson singing her lyrics, which was on the British duo's debut