the Telugu dubbing rights, with SVR eventually purchasing the rights for 15 crore. ATMUS Entertainment distributed the film in North America, and BR Films International did so in France. Marketing Thuppakkis first look poster was leaked on 30 April 2012, a day prior to its scheduled release. The poster, that depicted Vijay holding a cigar in his mouth, was criticised by social activists for violating the Indian Tobacco Act, which prohibits advertising tobacco products. Murugadoss explained that it was only for promotional purposes and added that the film had no such scenes, claiming that even a small sequence featuring Vijay smoking had been deleted from the film. Another poster, released later in the year, depicted a police-uniform clad Vijay carrying Aggarwal on his hands, was believed to have been lifted from a poster of An Officer and a Gentleman (1982). Murugadoss claimed that Thuppakki did not have an army backdrop like An Officer and a Gentleman, but was set in Mumbai instead, going on to assert that everything in his film was original. He, however, admitted to having used the poster of An Officer and a Gentleman, and told The Hindu, "Sometimes, you admire something so much that sub-consciously it becomes a part of your work". The makers initially announced that the film's first trailer would be released on 22 June 2012, during Vijay's birthday. However, the teaser release was postponed to 1 July, to avoid clashing with the theatrical release of Saguni. It was further delayed after a lawsuit was filed against the makers, by filmmaker Ravi Devan, who claimed that the title bore a similarity to his film Kalla Thuppakki. This suit caused the film's promotional activities to be suspended. After Ravi Devan withdrew his case in early October, the first trailer was released in the same month on 10 October 2012, which was premiered along with Maattrraan. The second trailer of the film was released on 26 October. Home media International home media were marketed by Lotus Fivestar and Seyons TSK. Initially, Jaya TV, acquired the film's satellite rights, but they were later sold to Star Vijay. Reception Box office On the opening day, Thuppakki netted around in Tamil Nadu box office. It collected a sum of in Tamil Nadu, and worldwide by its first week. In the UK and Ireland, Thuppakki grossed 1.85 crore after the fourth weekend. In Australia, it grossed A$80,264 ( 46,73,000) on