tighter budgets. IT departments are now expected to synchronize and connect various dimensions of a business-infrastructure, customer service, and project management - yet there is debate within the industry over how to best align information technology with corporate governance. Since corporations spend large portions of their operating budgets on IT, this debate holds a prominent position in business and information technology theory. CIO Insight notes that the increasing depth and width of IT-business relationships has led to the emergence of IT executives from the corporate structure. Whereas IT executives typically rose from within their technology departments, the need for business-minded CIO's and CTO's has created a demand for leaders versed in corporate strategy. Business theory suggests that this trend will continue as IT moves into the realm of strategic planning. Forum on World Class IT podcast IT professionals are increasingly looking to congregate around social media as a forum to raise awareness of the importance of IT-business strategy. Brian Blanchard of CIO Magazine notes that CIOs turn to social media not only to share their own innovative ideas, but also to follow industry trends and form valuable connections. In an effort to expand the discussion surrounding IT-business relationships, prominent IT professionals participate in a series of informational podcast interviews based on the five principles outlined in World Class IT. The discussions are conducted by Peter High and the over 400 interviews are made available on iTunes and other forums such as Technovation with Peter High (formerly The Forum on World Class IT). Reviews IT Business Edge published a review and excerpt of the book. Related work by the author The author Peter High has followed up the publishing of his book with numerous pieces on related World Class IT topics. Some of those include the following titles: "How CIOs at Microsoft and Cisco Realigned IT For A New Era" "CIOs Can Be Chief Innovation Officers, Too" "Inside Qualcomm's Integrated IT Infrastructure" "Ameristar Casino CIO Sheleen Quish featured in 'Should the CIO Run HR, Too?'" "McKesson's Randy Spratt: Where IT Nirvana Meets Business Nirvana" "Great American Insurance CIO Piyush Singh: Taking Calculated Risks" "The New Normal: Proceed With Caution" "The New CIO's First Steps" "ADP: IT Innovation in Hard Times Pays Off" "Flextronics: Keeping IT Running on 'Just Enough'" "World Class IT: The best CIOs are full partners in driving and executing business strategy" See also Digital nervous system Information technology