"The songs just don't have the spark you'd expect from a film featuring Aamir Khan, Katrina Kaif and Amitabh Bachchan." Release Thugs of Hindostan was released in Hindi, Tamil and Telugu with 3D, 4DX and IMAX formats. According to trade analyst Taran Adarsh, the film was initially released in 7000 screens worldwide, including 5,000 in India and 2,000 overseas, the widest for any Hindi film. In Pakistan, the film was released without any cuts, on 120 screens, which is the biggest number of screens for any release in the country. The film was distributed by IMGC, while Geo Films served as a media partner. Marketing In November 2018, the official Hindi trailer crossed 100million views on YouTube. It became the first Indian trailer to cross 100million views on the site, and was the YouTube's most-watched Indian trailer of all time, up until it was surpassed by Zero trailer. China In April 2018, the producers announced plans to release the film in China, where Khan's previous films were successful, including 3 Idiots (2009), PK (2014), Dangal (2016) and Secret Superstar (2017). Chinese distributors decided not to release the film in China on the same day as India. The Chinese censorship process takes about two months, after which Khan plans to release the film there in January 2019. Chinese distribution company E Star Films initially agreed to acquire the theatrical rights, with a minimum guarantee of () from China. After the film's Indian release, however, it was later changed to a revenue-sharing deal between E Star Films and Yash Raj Films. The film is released in China on 28 December 2018, with a Chinese title that roughly translates as "Indian Thugs". For the film's promotion, Aamir Khan toured China for ten days, starting from 16 December 2018. He toured eight major cities, including Sanya, Guangzhou, Xi'an, Nanjing, Chengdu, Wuhan, Shanghai, and Beijing. He was invited to the first Hainan International Film Festival, where he shared the stage with Hong Kong action film star Jackie Chan, Turkish film director Nuri Bilge Ceylan, and Hollywood film stars including Johnny Depp and Mads Mikkelsen. Khan also presented the festival's top prize for Dying to Survive. The film's Chinese premiere was held at the Beijing Film Academy on 24 December 2018. Box office Worldwide, the film grossed between () and () in its opening weekend, and it grossed () in its opening week. By 26 November