moderate estimates as to the number of users. They predicted that approximately 3.8 million persons will be recreational users (presumably on a frequent basis) by 2021. With the confirmation of adult-use legalization in Canada's launch in October 2017, several celebrities have agreed to promote specific brands. Tweed Inc. will be producing and distributing Snoop Dogg's Leafs by Snoop cannabis brand, and Kevin Smith and Jason Mewes known as Jay and Silent Bob will be promoting Beleave Inc. Stars from the popular Canadian show Trailer Park Boys are launching the brand Trailer Park Buds, produced in collaboration with Organigram. Industrial hemp Cannabis cultivation was banned in Canada in 1938, under the Opium and Narcotic Drug Act. Commercial cultivation and production of industrial hemp was legalized in Canada in 1998. Prior to that point only a limited number of experimental growers had been licensed under Health Canada, beginning in 1961. Developments since 2001 Medical cannabis legislation The regulation on access to cannabis for medical purposes, established by Health Canada in July 2001, defines two categories of patients eligible for access to medical cannabis. BC College of Physicians and Surgeons' recommendation, as well as the CMPA position, is that physicians may prescribe cannabis if they feel comfortable with it. The MMPR (Marijuana for Medical Purposes Regulations) forms are a confidential document between Health Canada, the physician and the patient. The information is not shared with the college or with the RCMP. No doctor has ever gone to court or faced prosecution for filling out a form or for prescribing medical cannabis. Category 1 covers any symptoms treated within the context of providing compassionate end-of-life care or at least one of the symptoms associated with medical conditions listed below: Severe pain and/or persistent muscle spasms from multiple sclerosis, from a spinal cord injury, from spinal cord dizease Severe pain, cachexia, anorexia, weight loss, and/or severe nausea from cancer or HIV/AIDS infection Severe pain from severe forms of arthritis Seizures from epilepsy Category 2 is for applicants who have debilitating symptom(s) of medical condition(s), other than those described in Category 1. The application of eligible patients must be supported by a medical practitioner. Health Canada permits cannabis for approved patients who can demonstrate a medical need for compassionate end-of-life care or debilitating symptoms. Chris Buors, a cannabis activist, was sentenced to six months in jail in November 2004 after pleading guilty to cannabis distribution and