of Assembly: Honourable Adeyemi Ikuforiji, Corporate Affairs Adviser of Nigerian Breweries: Kufre Ekanem, Nigerian Guild of Editors: Mr. Femi Adeshina, Chairman of Doyin Group of Companies: Chief Samuel Adedoyin, and the event was chaired by Rasheed Gbadamosi, former Nigerian Minister for National Planning. Other notable people at the event include: Chief Tunde Oloyede, Tunde Kelani, Mahmood Ali-Balogun, Yomi Fash Lanso, Ohaneze Ndi Igbo Nollywood, Gabriel Afolayan, Shina Afolayan, media mogul Dayo Adeneye, designer Deola Sagoe, Kenny Saint Brown, talking Drummer: Ara and comedians such as Ali Baba, Julius Agwu, Teju Babyface, Princess and Kofi. Comedian Gbenga Adeyinka was the Host of the event. Some challenges facing the film industry was also discussed at the event as well. Reception The book has been met with positive reception since its release. Ikechukwu Obiaya, the director of Nollywood Study Centre, Pan-African University, commends the quality of the book and stated: "This is a highly impressive book. Hope it will be the first of many more to come of Kunle Afolayan's works". He also comments that the book reveals interesting perspectives into "artistic" life of the filmmaker, Kunle Afolayan. Nduka Otiono of Association of Nigerian Authors (ANA), and African Studies, Carlton University stated: "this book is seminal in its inauguration of a new chapter in the study of Nigeria's phenomenal contribution to global film culture," "it makes a strong case for a more in-depth artistic and critical approach to the study of Nollywood that triangulates around orality". Akin Adesokan of the Indiana University comments that the book is: "comprehensive and informed about its subject and in unexpected ways gives solidity to the characterization of Nollywood as 'telling our own stories'". Steve Ayorinde of Relentless Media, commended that Auteuring Nollywood arrived "at a time that the Nigerian film industry is opening up to the Academy Awards and is also being duly acknowledged as a major contributor to the Nigerian economy". He commented that the book is "championing a new and positive development in cinematic and literary studies in Nigeria by focusing exclusively on the work of a single cineaste while also expanding the narrative around a film industry that continues to announce its arrival on the global scene in a spectacular way". The director of the original film, Kunle Afolayan revealed that after reading a copy of the book, he shed tears of joy, "because this is about me and my work, and because I