Greatest Hits Radio South West is a regional radio station serving the South West of England, as part of Bauer’s Greatest Hits Radio network. Coverage The ten local stations broadcast to the areas of Bath, Bristol, Cornwall, Devon, Gloucestershire, Plymouth, Somerset, Swindon and West Wiltshire across the South West of England. Stations On 1 September 2020 nine local radio stations in the South West of England merged: The Breeze (Bath) The Breeze (Bridgwater & West Somerset) The Breeze (Bristol) The Breeze (Cheltenham & North Gloucestershire) The Breeze (Frome & West Wiltshire) The Breeze (South Devon) The Breeze (North Somerset) The Breeze (Yeovil & South Somerset) Sam FM (Swindon) On 2 November 2020 a tenth local radio station joined the portfolio: Radio Plymouth Also joining the GHR network in the South West: Cornwall (DAB only) History In the Bristol area, originally launched on 26 November 1999 as 107.3 The Eagle and was owned by UKRD. The slogans used were "Bristol's Newest Radio Station" or "Bristol's Fastest Growing Radio Station". Its sister station at the time was also called The Eagle, which is based in Guildford, Surrey and also owned by UKRD. In 2000, the station name had changed, and was called Star 107.3. The station played a different variety style of adult contemporary music after they changed the format and renewed their licence. In 2004 Star's frequency allocation changed to 107.2 with increased transmitter power for better coverage. UKRD sold the Bristol licence to new owners Tomahawk Radio and shared new premises with another radio station, Bristol's Original 106.5. From 7 September 2010 Celador became the new licence holders and rebranded Star 107.2 as The Breeze 107.2 on 14 February 2011. In West Somerset, originally first launched as Quay West and was launched in August 1998. It was later relaunched as Total Star Somerset under the ownership of One Gold Radio and breached Ofcom regulations after transmitting new transmitter power at North Hill at 30,000 watts vertically without permission on the 102.4 frequency. OFCOM said they would then terminate and re-advertise their licence by 1 December 2011. The station has since changed their ownership to Celador, and from midday on 7 August 2011 they joined The Breeze Network. In Bridgewater, a new radio station went on air on 4 July 2001 as BCR FM under the owners of Choice Media and later was sold to Laser Broadcasting in July 2006. The