penned by singer-songwriter Ne-Yo, would be the American lead single for her third album. Prior to its release, "Shake Them Haters Off" was replaced by two new songs, one for urban radio and one for contemporary hit radio. "Rose Colored Glasses" was unveiled as the pop lead single, and serviced to both contemporary and rhythmic radio on June 29, 2010. It was also released for digital download on June 29, 2010 in Canada and the United States. The urban single, "Grown Woman", was also serviced to urban, urban adult contemporary and rhythmic radio on June 29, 2010. At the time of this announcement, it meant that three singles would precede the album before its worldwide release. However, the album was pushed back into 2011, in which time two other singles to preceded the album – "Forever and a Day" (2010) and "Motivation" (2011). Music and recording “Rose Colored Glasses” is a mid-tempo electro ballad written by Ester Dean and Lukasz "Dr. Luke" Gottwald. The song, which opens with an electro-crescendo followed by Rowland's vocals, has a layered synth production, courtesy of Dr. Luke. In the lyrics, Rowland "explores the subtle ways that perspective can truly change everything...[telling] a story of a relationship that, on the outside, seems troubled." Lizzie Goodwin, from entertainment website Gather.com, called the song an "addition to your break-up/female empowerment playlist." Dean accompanied Rowland in the recording studios when she recorded the song. During an interview for Rowland's segment in the iHeartRadio concert series, it was revealed that "Rose Colored Glasses" had made Rowland cry. She said “the first time I heard the song it made me think of all of the relationships where I had to wear rose colored glasses,” in particular noting her past “toxic relationships” and “situations where I needed to leave” as the causes of her Rowland's tears. Later it was revealed that the song had made Rowland's vocals swell. During an interview for The Belfast Telegraph, Rowland spoke of the songs she had recorded for her third studio album. When speaking of "Rose Colored Glasses", she said that it had taken its toll on her, “It brought back a few memories, and when I recorded it I cried so much my vocal chords got swollen." She also expressed her pleasure at being able to sing about her experiences. Critical reception The song was praised by critics who agreed that it was Rowland's