was to have a public offering of the company in early 2000. Burgess served as Shockwave's interim chief executive while simultaneously running Macromedia. Lawrence Levy, a former chief financial officer for Pixar, became Shockwave's chief executive of entertainment in mid-2000. Shortly thereafter, the company laid off 20 of its 170 employees at offices in Los Angeles and San Francisco. During its first year, Shockwave assembled a creative team consisting of film directors – James L. Brooks, David Lynch, and Tim Burton – as well as comedian Ben Stein, comic book writer Stan Lee, and South Park creators Trey Parker and Matt Stone. The team received equity stakes in the company, in exchange for providing creative content to the site. Shockwave focused on original, interactive content rather than live-action television. The site included crude-humored material, such as Joe Cartoon, and DumbLand. Fields hoped to eventually turn Shockwave.com into a specialty cable channel. Stein believed that Shockwave would become "the CBS of this era". Burgess hoped for it to become "the United Artists of the Web". Corporate changes Shockwave.com lost $30 million during the last nine months of 2000, a result of the dot-com bubble. To survive, the company announced in December 2000 that it would purchase Atom Corporation and merge with it. Shockwave would also acquire the short-film website Atom Films. The purchase was finalized on January 15, 2001, and AtomShockwave Corporation was formed shortly thereafter. Macromedia owned 30 percent of the new company. Later in 2001, AtomShockwave cut much of its workforce, part of a restructuring amid poor economic conditions. The company also shut down its European headquarters. In November 2005, AtomShockwave acquired the online game website Addicting Games, and also launched a new video website known as Addicting Clips. At the time, AtomShockwave had 85 employees. The company was renamed as Atom Entertainment Inc. on January 11, 2006. MTV Networks, a division of Viacom, announced in August 2006 that it would purchase Atom Entertainment for $200 million. A subsidiary, Shockwave Japan, closed on January 31, 2009. In June 2014, Defy Media purchased Addicting Games and Shockwave from Viacom. Addicting Games, Inc subsequently took over ownership. Features At the time of its launch, the website offered two user control tools: the free Shockwave Remote, and the $19.95 Shockmachine. The latter option gave consumers additional options, such as being able to download and save an unlimited amount of content from the