was launched in 2008 by Minister Stephen Conroy. The incumbent government continues to run the "Get Ready for Digital TV" campaign, which encourages Australians to buy either a Set-top box or a digital television. The transition is expected to be completed by the end of 2013. Economy Fiscal policy Upon taking over as Leader of the ALP on 23 June 2010, in one of her first policy undertakings in her first press conference, Gillard said she could "assure" Australians that the Federal Budget would be in surplus in 2013. The government continued to promise this outcome until December 2012. Prior to the 2010 Election, and through the first two years of its second term, the Gillard government gave a series of guarantees that it would return the Federal Budget to surplus for the 2012–13 financial years. Gillard said that there were "no ifs no buts" about this promise and that "failure is not an option here and we won't fail". In his May 2011 Budget, Wayne Swan projected a $22.6 billion deficit and delivered a $44.4 billion deficit. In his 2012–13 Budget Swan announced that the government would deliver a $1.5 billion surplus. The government continued to predict a surplus until the close of 2012, but during the 2012 Christmas break, Treasurer Swan, as acting-prime-minister, announced that the government no longer expected to obtain a surplus, citing falling revenue and global economic conditions. As part of minority government formation negotiations, Gillard also agreed to establish an independent Parliamentary Budget Office. Mining tax In the final months of the Rudd government, Kevin Rudd and Wayne Swan pursued a proposal to initiate a Resource Super Profit Tax on certain mining companies. The RSPT was to be levied at 40% and applied to all extractive industry including gold, nickel and uranium mining as well as sand and quarrying activities. The Rudd/Swan tax proposal was strongly opposed by the mining sector and by the Tony Abbott led Opposition, leading the Rudd government to instigate an advertising campaign to increase public support for the tax. In the aftermath of the 2010 leadership challenge, which saw Gillard replace Rudd, Bill Shorten, a key Parliamentary member of the ALP Right Faction, nominated the government's handling of the way in which Rudd had "introduced the debate" about the Resource Super Profits Tax as one of the main considerations which had led to a shift in support from Kevin