United States and Canada audience were able to view The Snow Queen: Mirrorlands. Vertical Entertainment, the international film distributor arranged the opening of film on 18 December 2020. Vertical Entertainment previously arranged and distributed the prequels to The Snow Queen series. The format opening was a package of theater with additional Video on Demand such as iTunes and Google Play outlets providing support for a digital release. The film was released in official Blu-Ray and DVD in English. The film will be part of the Starz channel July 2021 lineup. Reception Critical response KinoKultura review by Olga Blackledge stated the international appeal of The Snow Queen franchise is undeniable as it has been shown in over 150 countries. Furthermore, there was a statement about the film's overall secret formula for success, "So what is its secret? The franchise in general, and Mirrorlands in particular, have been praised for its technological mastery which is consistently growing. Even with a relatively low budget, Wizart Animation manages to create world-class animation." InterMedia gave the film an acclaimed five stars, stating its script is akin to the stories of Russian author Mikhail Bulgakov. Critics from Germany of Die Schneekönigin: Im Spiegelland (The Snow Queen: In The Mirror Country) included Film-Rezensionen's review was much more favorable with the film's theme of reconciliation. The review stated, "The conciliatory note is, of course, extremely nice as the Snow Queen tries to get away from the usual black-and-white drawing that prevails in such animated films." Spielfilm also reviewed the film with three out of five stars:The fact that Alfida's ship and the king's chase fleet are flying through the air, carried by a zeppelin shaped like a shark or by balloons, is one of the most appealing visual ideas of the film. This turbulent story also borrows from the genre of superhero films. Thematically and creatively, the film impresses with an enormous wealth of ideas. They're trying to bring too many different elements under one roof. The landscapes with their gorges through which the airships fly, the blue mirror country, but also the old town in which Gerda lives, are beautifully drawn backdrops. So all in all, the jam-packed film turned out to be quite appealing.Moviebreak finds Mirrorlands is the perfect alternative to Frozen II, as both were released in 2019. The review was surprised by the output, because Wizart has proven it "gained self-confidence" in building a