reacted to new segregation laws in Virginia by intentionally inviting white congregants from Maryland to his Newport News church for prayer. Michaux was arrested, and again defended himself. He quoted Scripture and claimed that the Bible did not support racial segregation and that segregation must end at the church door. He again was fined. Michaux began moving up the East Coast, founding congregations as he travelled, and by 1935 had established a network of seven churches. By 1928 he had moved his church organization headquarters to Washington, D.C. The church organization that Elder Michaux founded is still in existence today and is known as the Gospel Spreading Church of God. Broadcast evangelism In 1929 Michaux began broadcasting his religious message from radio station WJSV in Alexandria, Virginia. The "Happiness Hour" was a mixture of upbeat, syncopated gospel music performed by the Radio Choir, energetic holiness gospel sermons delivered by Elder Michaux, and inspirational themes related to the power of positive thinking. In 1932 WJSV was sold to the CBS Radio Network and the weekly program was syndicated and broadcast by more than 50 CBS-affiliated radio stations. The audience for the Saturday evening broadcasts was estimated to be as much as 25 million, making Michaux the most popular Black evangelical preacher to that time. The introductory theme song to the show was an upbeat version of a gospel song, "Happy Am I", which led to Elder Michaux becoming known as the "Happy Am I" preacher. His flamboyant, fast-paced, entertaining, theatrical radio shows attracted large audiences at home and internationally, and the live shows were attended by important political and cultural figures. Michaux was interested in all manner of media and evangelism, including newspaper, television, and community outreach. He published a newspaper called the "Happy News". He contracted with the BBC for two broadcasts in 1936 and 1938, making him an early pioneer in international radio ministry. In 1947 Michaux began broadcasting the Elder Michaux program on television station WTTG which eventually was broadcast on the DuMont Television Network from 1948 to 1949. Elder Michaux was among the earliest U.S. television shows with an African-American host. Michaux purchased a restaurant in Washington, the "Happy Cafe", where customers could work for a meal and be exposed to the gospel. He also organized large communal baptism events, most famously at Griffith Stadium in Washington, which attracted as many as 30,000 attendees. National Memorial to