leisure (-44.1%), and professional services (-22.9%) towards the growing fields of real estate (+73.5%), industrial sector (+47.3%), sales (+43.4%), Agribusiness & Fisheries (+41%), Healthcare (+31.9%) and Hospitality (+9.2%). quaternary sector (+41%) and Transport (+9.4%) are comparably minor yet growing economic activities. Póvoa de Varzim's real estate development ranked as the fifth most active out of seventeen municipalities of Metropolitan Porto in 2015, when considering new homes. Reconstruction was mostly stagnant, and Póvoa de Varzim was eighth in overall activity. Fisheries The fact that it is a seaside city has shaped Póvoa de Varzim's economy: the fishing industry, from the fishing vessels that put in each day to the canning industry and to the city's fish market, beach agriculture, and seaweed-gathering for fertilizing fields are the result of its geography. Tourism and the related industries are more relevant in Póvoa's economy these days, as fisheries have lost importance. Nevertheless, the mean value of fish landed in 2004, in its seaport, was almost three times that of Matosinhos seaport and significantly higher in the average vessels' capacity. Its fishing productivity is also comparatively higher than the national average. A Poveira is a traditional Povoan canning factory and most of its production, 80 to 85%, is exported and deals with high-end brands in canned fish, for MDC markets. Export market brands include: Poveira, D'Henry IV, Ala-Arriba, Minerva, and Alva. Marine fish farming started in 1994 by SafiEstela, an aquafarming firm established in 1968. It uses the latest knowledge on the breeding and production of high-valued seafood species, including soles, with intricate fish husbandry. It was part of the European Maximus consortium of 8 SME and 6 RTD performers involving states in Atlantic Europe, with innovative scientific processes in a number of interrelated disciplines, including growth physiology, quality, fish welfare and stunning methods. Agribusiness Production is still specialized in horticultural goods, but most of the were substituted by greenhouses and a significant share of the production is exported to other Western European markets. Póvoa de Varzim is part of the ancient Vinho Verde winemaking region, and there is commercial wine production, however, local masseira wines are not commercially produced. The inland valley region is committed to milk production and the Agros corporation headquarters of Lactogal, the largest dairy products and milk producer company in the Iberian Peninsula, is located in Espaço Agros and has several departments such as exhibition park and laboratories. In agriculture,