1997. Murray refused the request as he believed the stadium should be named in honour of those in the region who had worked in darkness. The 'Of Light' suffix became a recognisable part of the Sunderland A.F.C. brand, and was used in a number of other areas related to the club; the Academy of Light is the club's training facility and youth academy, the Foundation of Light is a registered charity affiliated with the club and the Beacon of Light is a sports and education centre, owned by the Foundation, which is adjacent to the stadium. The club's official magazine was called Legion of Light before it was discontinued in January 2017. In March 2010, Sunderland Chairman Niall Quinn announced the club were considering plans to sell naming rights to the stadium as a new way to boost income. The plans were shelved shortly after. The possibility of selling the naming rights was floated again by chief executive Margaret Byrne in 2013. Discussing the options of selling the stadium name in October 2018, chairman Stewart Donald said:"I think the fans should have a say on whether they are comfortable with it. My gut feel is that even if we didn't consult with them, the vibe I get is that they aren't particularly attached to the name of the stadium. It's not a sacred thing like some of the other grounds." Structure and facilities The stadium is in the shape of a square bowl, and is separated into the West Stand, North Stand, East Stand and the Roker End (South Stand). The stands have all formerly had commercial names as part of sponsorship deals, e.g. the Vaux Stand (West), the Carling Stand (North), Fosters Stand (East) and the Metro FM Stand (South). The South Stand was renamed to the Roker End in December 2018, following a poll organised by the Red & White Army supporters club. The Roker End was the name of the stand behind the goal at the southern end of the ground at Roker Park. The West Stand includes the Premier Concourse which is the name of the upper tier and a number of executive boxes. The North Stand also includes an upper tier, formerly branded the Strongbow Upper, which contained the exterior seating for the Black Cats Bar, an enhanced match-day experience with padded seating and an exclusive catering facilities and bar. When the away fans were