lifespan); and in some cases as an institution that is incapable of addressing critical local, national, and global environmental problems. In the latter case, ecological modernization shares with Ulrich Beck (1999, 37-40) and others notions of the necessity of emergence of new forms of environmental governance, sometimes referred to as subpolitics or political modernization, where the environmental movement, community groups, businesses, and other stakeholders increasingly take on direct and leadership roles in stimulating environmental transformation. Political modernization of this sort requires certain supporting norms and institutions such as a free, independent, or at least critical press, basic human rights of expression, organization, and assembly, etc. New media such as the Internet greatly facilitate this. Criticisms Critics argue that ecological modernization will fail to protect the environment and does nothing to alter the impulses within the capitalist economic mode of production (see capitalism) that inevitably lead to environmental degradation (Foster, 2002). As such, it is just a form of 'green-washing'. Critics question whether technological advances alone can achieve resource conservation and better environmental protection, particularly if left to business self-regulation practices (York and Rosa, 2003). For instance, many technological improvements are currently feasible but not widely utilized. The most environmentally friendly product or manufacturing process (which is often also the most economically efficient) is not always the one automatically chosen by self-regulating corporations (e.g. hydrogen or biofuel vs. peak oil). In addition, some critics have argued that ecological modernization does not redress gross injustices that are produced within the capitalist system, such as environmental racism - where people of color and low income earners bear a disproportionate burden of environmental harm such as pollution, and lack access to environmental benefits such as parks, and social justice issues such as eliminating unemployment (Bullard, 1993; Gleeson and Low, 1999; Harvey, 1996) - environmental racism is also referred to as issues of the asymmetric distribution of environmental resources and services (Everett & Neu, 2000). Moreover, the theory seems to have limited global efficacy, applying primarily to its countries of origin - Germany and the Netherlands, and having little to say about the developing world (Fisher and Freudenburg, 2001). Perhaps the harshest criticism though, is that ecological modernization is predicated upon the notion of 'sustainable growth', and in reality this is not possible because growth entails the consumption of natural and human capital at great costs to ecosystems and societies. Ecological modernization, its effectiveness and