stammering. He said: "Suddenly it has become a thing that can be talked about, which is very important for us...For those people who are engaged in conversations about it, their situation will have changed for the better." The association criticised comedian Lenny Henry for his opening sketch for the 2011 Comic Relief, during which he spoofed the film and grew impatient with Colin Firth's portrayal of King George VI as he stammered over his speech. In 2007 the association's then chair, Leys Geddes, strongly protested to the YouTube website about their classifying, as comedy, videos showing people struggling to speak, including three which he said appeared to be "malicious and stereotypical". YouTube replied that the videos did not violate its terms of use. Geddes has now posted his own video on YouTube, arguing for greater understanding for those who stammer. Speaking in support of the association's stance, Labour MP Kate Hoey said: "For many people, particularly youngsters, stammering is not a joke – we need to ensure that help and support is given as early as possible and, most of all, we need to educate the public to understand the impact it has on people for the whole of their lives". In May 2012, the association criticised a headline and story on the front page of The Sun mocking newly appointed England football manager Roy Hodgson's rhotacism. Commenting on the media coverage of Ed Balls' stumbling over his response in the House of Commons on 5 December 2012 to the Autumn Statement by Chancellor of the Exchequer George Osborne, Norbert Lieckfeldt said: "The experience of a lifetime of stammering gives an edge to a personality, something to rub against, and I'd prefer that over smooth glibness any day. This is also the advice we at the British Stammering Association would give to anyone who stammers who is considering a career in politics". Under the new leadership of Jane Powell, the charity launched a major new campaign, STAMMA, in 2019 which aimed to give the public an insight into what it means to stammer, dispel stereotypes and encourage people to take stammering seriously. To coincide with International Stammering Awareness Day on 22 October 2019 a nationwide advertising campaign was launched, with STAMMA being promoted on outdoor advertising spaces across the UK. Employers Stammering Network Launched on 9 May 2013 with a reception in the House of Commons hosted by The Rt