steadily rising and even a large number of non-Eurosceptics have wanted such a referendum for some time. Caroline Crampton writing for Total Politics magazine said "the campaign has pulled off a major coup by persuading touchy-feely Tory Zac Goldsmith to lend his support. Goldsmith, a star of the new intake, gives the campaign a way of rebutting the idea that this is a thinly veiled attempt to put pressure on the government to pull out of the EU. He lends credibility to their claim that this is just about democratic consultation". Also writing in The Spectator, Charles Moore said "the real power of this campaign will be seen in the selection of candidates. If constituencies can muster a few thousand Pledgers, anyone wishing to be an MP next time round will be wise to favour a referendum whether he or she wants in or out". On 9 May 2011 the campaign was featured on BBC Radio 4's Start the Week program hosted by Andrew Marr. In a discussion with Denis MacShane, Ruth Lea noted that the People's Pledge had a real chance of succeeding where others had failed before due to the political atmospherics at that time and that it was "genuinely cross party and led from the left". Organisation Mark Seddon, a former editor of Tribune magazine and previously a member of the Labour National Executive Committee, was the campaign's director at launch, working alongside its co-founders Christopher Bruni-Lowe, Stuart Coster and Marc Glendening. The campaign's activities were overseen by a number of MPs and other figures named as part of an 'Advisory Council'. On 20 December 2011, the campaign announced that Ian McKenzie, a former New Labour adviser and aide to the former Deputy Prime Minister John Prescott and former leader of the House of Commons Anne Taylor had been appointed its director of communications. Patrick Wintour political editor of the Guardian and Tim Montgomerie of ConservativeHome remarked that the appointment of McKenzie was a "clever choice". Advisory Council John Mills (Chair), secretary, Labour Euro Safeguards Campaign and chairman, JML Group Natascha Engel, Labour MP (2005–) Austin Mitchell, Labour MP (1977–) Roger Godsiff, Labour MP (1992–) Ronnie Campbell, Labour MP (1987–) Kelvin Hopkins, Labour MP (1997–) John Cryer, Labour MP (1997–) Kate Hoey, Labour MP (1989–) Graham Stringer, Labour MP (1997–) David Drew, Labour MP (1997–2010) Zac Goldsmith, Conservative MP (2010–) Douglas Carswell, Conservative MP (2005–) Nigel Dodds,