he told her, "egg [shaped] shoes—like you were born that way, with eggs as feet." She took the idea further, resulting in the egg or "vessel" (designed by Chalayan) in which she was carried down the red carpet and later onto the stage, hatching out in a yolk-coloured latex outfit to perform her new single "Born This Way". She was wearing, as he tweeted, "Mugler by Nicola Formichetti." A "Born This Way"-associated shoot called "Alien Excess" done in January by photographer Mariano Vivanco for the Spring 2011 (March) issue of i-D features Gaga in a latex coat from the new Mugler menswear collection, with Formichetti responsible for the styling. A shot from the same session with Vivanco, but with different styling, also by Formichetti, appeared on the cover of Billboard in February. He has also done Gaga's styling (shot by Nick Knight) for her as spokesperson for the MAC Viva Glam Campaign of the MAC AIDS Fund. A new project called "The Masterpiece" has been announced in which Formichetti will collaborate with her for MAC to create a "wearable piece of art" composed of the profile photos of fans who join the campaign. 2012 On October 23, 2012 in a Huffington Post interview, Formichetti was mentioned by fashion photographer Lope Navo: "I bumped into then-stylist Nicola Formicetti in B Bar in NYC randomly and he told me he saw the first cover I shot in Milan for Rodeo magazine of Seijo Imazaki. He said he loved it and we have been in touch ever since. He gave me so much advice about my work." 2020 Formichetti and Gaga's collaboration was revived in 2020, when he served as fashion director in the production of Gaga's sixth studio album, Chromatica. 2021 In order to realize a series of photos as well as a fashion film, released on April 6, he collaborated with Gaga and Nick Knight for a Dom Pérignon's commercial, titled "The Queendom". Mugler After months of rumors, in September 2010 Formichetti was announced as the new creative director for the Parisian fashion house founded by the celebrated designer Thierry Mugler (who has largely retired from the business), which he has renamed Mugler. He has said that it was in fact Lady Gaga who persuaded him to go for the job, when they were looking through pieces from the Mugler archive when shooting the video for "Telephone". At Mugler Formichetti oversees