text: I’ve paid incredibly close attention to the dTAO rollout and ecosystem of subnet tokens since the initial launch on February 14, 2025 and here my observations: 
  
  First, the community experienced absolute over the moon elation in the first 7 days when all the  subnet tokens were ripping higher. 
  
  Then the subnet tokens started to tank, and the community soured on them, claiming that it’s too early to invest in subnet tokens, and spreading FUD that the subnet tokens  total value cannot go higher than the value of one $TAO token.  
  
  A week or so later, select sub net token started ripping higher again, and suddenly everyone was elated with the subnets again.  Like magic!  
  
  Then almost 2 weeks ago all of crypto started tanking, including the subnet tokens.  And what do you think happened with the community sentiment about dTAO? If you guess that it went into the gutter, you were right! Lol.  
  
  This last dip got even the most fervent proponents of TAO and dTAO to sour on the subnet tokens as investments.  People in the community started posting about how “this is too risky”.  “You can lose your precious TAO by investing too early in this” “ you should wait 60 days before buying subnet tokens” “subnet tokens aren’t meant to be investments, they are meant to be emissions vehicles”.  Basically every kind of FUD you can imagine started coming out during this vicious, subnet dip.  
  
  And then, about three days ago, certain subnet tokens started showing life.   And today, lots of subnet tokens are starting to show life. And guess what has happened with the community sentiment?  ;)
  
  So, what’s the lesson here? 
  
  Ignore the noise. 
  
  The dTAO marketplace is a closed ecosystem, yes.  But, like every other marketplace, it is driven by Investor psychology, fear and greed just like every other marketplace. And if there are serious gains to be made here, investors WILL COME.  
  
  I mean, for gd’s sakes, there was a time in history where tulip mania saw the prices of tulip flowers go through the roof!  
  
  You don’t think that a decentralized marketplace that allows people to become early investors in the sole of most cutting edge Artificial Intelligence companies in the world has a chance to drive the same level of mania?  
  
  If you are buying subnet tokens right now you are insanely early to a brand new ecosystem. Will there be some bumps along the road? Absolutely!  But there are absolutely crazy gains to be had here for the bravest of us who are willing to risk it for the biscuit. 
  
  Bittensor isn’t going anywhere and neither is dTAO.  Those in the know, including heavy hitters like Barry Silbert and cz binance, are aware that this ecosystem is already superior to whatever open AI has going for it.  But, outside of a select few very very smart people, 99.99% of the world still has no idea what Bittensor let alone dTAO is!  
  
  But there will come a day soon where they will. 
  
  If you’re in this ecosystem, understanding what it is and what Bittensor is, then understand that you are in the .01% of the world right now that gets this, and that means that you are light years ahead of most people on this planet regarding this opportunity. 
  
  Don’t waste that tactical advantage by getting wrapped up in fear, uncertainty, and doubt.  
  
  Know what you hold and understand what the opportunity is in front of you with the subnets. 
  
  Life-changing gains are sitting at the tip of your fingers and all you need to do is do a little bit of research, find the best subnets, invest in them, and ignore the noise. 
  
  And there will be lots of noise.  
  
  Namaste. 🙏