The presented identification of electron excitation through Auger scattering could shed new light on various observations discussed in the literature on metal PL and plasmon-driven chemistry. Concerning metal PL, it can explain the drastic increase in PLQY for intraband PL if gold nanorods are excited in the region of interband transitions. Moreover, it poten-tially clarifies why Loirette-Pelous and Greffet were able to successfully apply their theory for intraband emission to reproduce the PL spectrum from gold nanospheres that were excited at interband absorption wavelengths. In general, we expect that the systematic search for evidence of Auger contributions in the PL of metal nanostructures will yield a large number of examples in which this effect is present. The implications for plasmon-driven chemistry might be even more far-reaching. For example, the group of Baldi observed an isotropic growth of a silver shell around a gold nanorod when the particle was illuminated at a wavelength in the interband absorption region. However, no growth occurred for excitation at the longitudinal LSPR with energies below the interband threshold. Interestingly, the observed growth mechanism requires the presence of energetic electrons, with energies above what is expected for direct interband excitation. We speculate that these energetic electrons also might be generated by Auger excitation. As our investigation indicates that the population of energetic electrons in our samples is higher than expected for intraband excitation, Auger excitation could be a feasible route to enhance the generation of "hot" electrons.