Google ranked as the world's most valuable brand in 2017
Technology giant Google has topped the 2017 BrandZ Top 100 Most Valuable Global Brands list, with a brand value of over $245 billion. Further, US tech giants Apple, Microsoft, and Facebook were also among the five most valuable brands. Notably, Amazon rose three places after achieving the highest dollar value growth, increasing by $40.3 billion to $139.3 billion.