Unilever fined â¹450 cr over ice cream market abuse in Italy
Italy's antitrust agency on Wednesday fined Unilever's Italian unit over â¬60 million (over â¹450 crore) for abusing its dominant position in the country's ice cream market. The authorities started probe after a smaller rival accused Unilever of forcing local retailers not to sell their popsicles. Unilever Italy said it rejects the conclusion of the Italian authorities and would appeal it.