Cigarette packs to show addiction helpline number from Sept
All tobacco products and cigarette packs will have the national toll-free number 1800-11-2356 printed on them starting September 1 to help users quit smoking. Further, enhanced pictorial images and the text messages "tobacco causes painful death" and "tobacco causes cancer" will cover 85% of the packet area. As per government data, 62% smokers thought of quitting because of pictorial warnings.