Pikachu named cultural ambassador for Japanese city
Hello Kitty and Pokemon's Pikachu have been named cultural ambassadors for the Japanese city of Osaka, Foreign Minister Taro Kono has announced. The move is aimed at winning the bid for hosting the World Expo 2025, which is held every five years. The Pikachu and Hello Kitty characters will be used on gifts and pamphlets, and help promote Japan's bid. 