Prithvi Shaw seeks â¹1 cr each from Swiggy, FreeCharge over tweets
Baseline Ventures, sports marketing firm which manages Prithvi Shaw, has sought â¹1 crore each in compensation from Swiggy and FreeCharge for using Shaw's name in tweets without permission. The firm has accused the companies of using "ambush marketing techniques" after Shaw's debut Test hundred. "This isn't only unfair to Shaw's achievements but also to...genuine current sponsors," the firm said.