Mahindra's SmartShift to merge with truck rental firm Porter
Mahindra and Mahindra will merge its logistics platform SmartShift with Mumbai-based truck rental startup Porter, the companies have announced. As per the deal, Porter Co-founder Pranav Goel will serve as CEO of the merged entity while SmartShift's current CEO Kausalya Nandakumar will act as the interim Co-CEO. Also, the Mahindra group will invest â¹65 crore in the new company.