Dunkin' to drop 'Donuts' from its name in January 2019
American coffee and doughnut chain Dunkin' Donuts on Tuesday announced that it will rebrand as Dunkin' starting January next year. The company said the shortened branding will reflect its increasing emphasis on coffee and other beverages. The 68-year-old chain will retain its pink and orange colour scheme and the familiar rounded font, introduced in 1973. 