Former Puma India MD Rajiv Mehta launches own brand
Former Puma India MD Rajiv Mehta has launched his own sports lifestyle brand D:FY on Tuesday.  The brand, launched in partnership with former private equity investor Prashant Desai, will have 22 standalone stores across eight cities by December-end. Mehta said the founders have invested $3 million since inception and plan to put in an additional $1 million for marketing.