Kohli India's most valued celebrity brand at â¹1,200 crore: Report
India captain Virat Kohli has been named as India's most valuable celebrity brand for the second year in a row in Duff & Phelps' latest celebrity brand valuation report. Kohli's brand value rose by 18% to $170.9 million (over â¹1,200 crore) in 2018. Further, actress Deepika Padukone replaced Shah Rukh Khan as the second most valuable celebrity in the list.