Hello Kitty appointed as UNWTO's Special Ambassador
The UN World Tourism Organization has appointed fictional character Hello Kitty as Special Ambassador of the 'International Year of Sustainable Tourism Development 2017'. Hello Kitty will promote the 'Travel. Enjoy. Respect' campaign, and highlight the role tourism can play in achieving Sustainable Development Goals. In a video released by UNWTO, Hello Kitty said, "remember to honour our planet."