Pharrell Williams invests in UK-based music startup Roli
UK-based music startup Roli on Wednesday announced that musician Pharrell Williams has invested an undisclosed amount in the startup and will become its Chief Creative Officer. Responding to the decision, Williams said that he intends to help design instruments and democratise music making. Founded in 2009, Roli has invented musical instruments including the Seaboard, and modular 'Blocks'.