Tata to re-enter fridge, washing machine business after 20yrs
The Tata Group is re-entering the home appliances market after 20 years through a joint venture between Voltas, a Tata company and Turkey's Arcelik. The joint venture will manufacture refrigerators, microwave ovens, washing machines and dishwashers under the Voltas Beko brand at a reported investment of â¹1,000-crore. Its first manufacturing facility in the country will be set up in Gujarat.