 Molson Coors Beverage Co. is teaming up with TRU Colors Brewery in a deal that is expected to lead to the launch of a first beer in the summer in North Carolina and Virginia, before expanding to all 50 states within two years. TRU Colors is a social impact company that was founded by George Taylor and rival gang leaders from the Bloods, Crips and GD, and has a mission of aiming to end street violence and unite communities across America. 