 BATON ROUGE, La., July 12, 2021 GLOBE NEWSWIRE -- Lamar Advertising Company Nasdaq: LAMR, an owner and operator of outdoor advertising and logo sign displays, announced today that it has acquired a minority stake in Vistar Media, a leading global provider of programmatic technology for the digital out-of-home sector. Lamars investment of 30 million will help Vistar strengthen its balance sheet, expand its research and development and extend its reach into new markets. Under the terms of the transaction, Lamar will receive a seat on Vistars Board of Directors. Vistar will continue to operate as an independent technology partner to buyers and sellers across the global out-of-home ecosystem. 