 Today, Lifeway Foods, Inc. LWAY, the leading U.S. supplier of kefir fermented dairy and probiotic plant-based products to support the microbiome, is slated to air a new commercial celebrating those who have worked tirelessly the last eight weeks to help keep America moving forward. Shot mainly on iPhones, with music composed by Lifeway CEO Julie Smolyanskys daughter, the 30-second spot highlights the faces of those making a difference behind the scenes and underpins the importance of brands giving back to support relief efforts. It also includes an inspiring message from Lifeway CEO, Julie Smolyansky. 