 Cellcom Israel Ltd. NYSE: CEL the Company announced today that Mr. Amos Maor, the Companys VP of Sales and Service, in charge of the Companys private customers, informed the Company of his intention to resign his position, in the near term, after a long and fruitful tenure as VP Sales and Service since 2012 and previously as VP of Operations and Supply Chain since 2004, during which period he successfully led various strategic cross-company processes, including merging the service, sales and operation formations of Cellcom Israel and Netvision, organizational changes and streamlining processes, constructing Cellcom tv operations and sales formation, preparing for number portability and the entry of new operators to the market, constructing and operating the Cellcom Israel group operational formation, including the logistic center and end-user repair center, and managed thousands of sale and service representatives and the Companys dealers formation. 