<prompt> Translate the following text to EnglishKwa kuanzisha mpango wake mpya, DWP ilizindua kampeni ya utangazaji dhidi ya udanganyifu wa faida ili kubadilisha mtazamo wa umma na kukuza kutovumiliana kwa wale ambao wanadanganya mfumo wa faida.  <response>: To kick off its new program, DWP launched a publicity campaign against benefit cheats to shift public attitude and promote intolerance toward those who defraud the benefit system. 