<prompt> Human: Interesting article discussing the company Affirm.Founded by the former CTO of PayPal, this company has raised half a billion dollars from investors and offers a new way to pay for your shopping.I think it is worth discussing the dangers of using this kind of financing. Feels to me that this type of service will incent people to buy material goods beyond their means, and fall into a vicious cycle of high-interest loans. The installment loans, made at 1030 percent annual percentage rates, or APR, and averaging 750 according to the company, are offered for everything from mattresses and plane tickets to motorized skateboards and coding classes to 500 boots and 200 limited-edition denim.For merchants, Affirm provides exceptional benefits, increasing average order values across the board; perhaps not surprisingly, people will shop more, and more often, when they dont immediately feel the costs. And for many customers, including Jocelyn, the predictable, convenient payments are worth the higher interest rates. Affirm customers have an average of 2.2 loans with the company, while some shoppers have upward of 50 at a time.  <response>: Interesting. I recently heard of them in a funny way. Somehow I had a targeted ad for a Patek Phillippe watch that was selling for a little bit over 1.8mm yes, you read that right. Just for shits and giggles I clicked on the ad. The website sells new and used high end watches, all of them apparently can be financed with Affirm. The best part of it was that under the cash price, it said it could be easily financed with payments of only 154,xxxmonth yes, you read that right. So I guess Affirm doesnt shy away from high ticket items. 