 Nyorai kupfuurira kweiyi ndima - Bhuku racho rinobatanidza ongororo dzezvidzidzo zvenyaya nenhoroondo dzokutsvakurudza mune zvesayenzi yezvemagariro evanhu, richishandisa zvidzidzo zvedzidzo, mishumo yetsaona, uye kubvunzurudza kwokutanga. Zvidzidzo zvenyaya yacho zvinosanganisira, somuenzaniso, mushandirapamwe wakundikana wemagariro evanhu paStarbucks, kudya kwemanheru kweThanksgiving kwakakanganisika, tsaona yenyukireya yeThree Mile Island, dambudziko remvura reFlint, Nasdaqs kutadza kubata kweFacebook IPO, tsaona dzezvikepe zvemuchadenga Challengeruye Columbia, kuparara kwebhizimisi remagetsi reKnight Capital, kuparara kwendege dzeValuJet 592 neAir France 447, uye kurovera kwechitima cheWashington Metro muna June 2009. Kutsvakurudza kwedzidzo kwakafukidzwa mubhuku kunobva mune zvevanhu, zvepfungwa, zvehupfumi hwehunhu, dzidziso yesangano, uye neuroscience, kusanganisira zvidzidzo naCharles Perrow, Diane Vaughan, Karl Weick, Amy Edmondson, Dacher Keltner, Gary Klein, Gregory Berns, Daniel Kahneman, uye Georg Simmel, pakati pevamwe. 