def content():
    """Helper method that returns just the content.

    This method was added so that the text could be reused in the
    dock_help module.

    .. versionadded:: 3.2.2

    :returns: A message object without brand element.
    :rtype: safe.messaging.message.Message
    """
    message = m.Message()
    paragraph = m.Paragraph(
        m.Image(
            'file:///%s/img/screenshots/'
            'osm-downloader-screenshot.png' % resources_path()),
        style_class='text-center'
    )
    message.add(paragraph)
    body = tr(
        'This tool will fetch building (\'structure\') or road ('
        '\'highway\') data from the OpenStreetMap project for you. '
        'The downloaded data will have InaSAFE keywords defined and a '
        'default QGIS style applied. To use this tool effectively:'
    )
    tips = m.BulletedList()
    tips.add(tr(
        'Your current extent, when opening this window, will be used to '
        'determine the area for which you want data to be retrieved. '
        'You can interactively select the area by using the '
        '\'select on map\' button - which will temporarily hide this '
        'window and allow you to drag a rectangle on the map. After you '
        'have finished dragging the rectangle, this window will '
        'reappear.'))
    tips.add(tr(
        'Check the output directory is correct. Note that the saved '
        'dataset will be named after the type of data being downloaded '
        'e.g. roads.shp or buildings.shp (and associated files).'
    ))
    tips.add(tr(
        'By default simple file names will be used (e.g. roads.shp, '
        'buildings.shp). If you wish you can specify a prefix to '
        'add in front of this default name. For example using a prefix '
        'of \'padang-\' will cause the downloaded files to be saved as '
        '\'padang-roads.shp\' and \'padang-buildings.shp\'. Note that '
        'the only allowed prefix characters are A-Z, a-z, 0-9 and the '
        'characters \'-\' and \'_\'. You can leave this blank if you '
        'prefer.'
    ))
    tips.add(tr(
        'If a dataset already exists in the output directory it will be '
        'overwritten.'
    ))
    tips.add(tr(
        'This tool requires a working internet connection and fetching '
        'buildings or roads will consume your bandwidth.'))
    tips.add(m.Link(
        'http://www.openstreetmap.org/copyright',
        text=tr(
            'Downloaded data is copyright OpenStreetMap contributors '
            '(click for more info).')
    ))
    message.add(m.Paragraph(body))
    message.add(tips)

    message.add(m.Paragraph(
        # format 'When the __Political boundaries__' for proper i18n
        tr('When the %s '
            'box in the Feature types menu is ticked, the Political boundary '
            'options panel will be enabled. The panel lets you select which '
            'admin level you wish to download. The admin levels are country '
            'specific. When you select an admin level, the local name for '
            'that admin level will be shown. You can change which country '
            'is used for the admin level description using the country drop '
            'down menu. The country will be automatically set to coincide '
            'with the view extent if a matching country can be found.') %
        (
            m.ImportantText(tr('Political boundaries')).to_html(),
        )))
    message.add(m.Paragraph(
        m.ImportantText(tr('Note: ')),
        tr(
            'We have only provide presets for a subset of the available '
            'countries. If you want to know what the levels are for your '
            'country, please check on the following web page: '),
        m.Link(
            'http://wiki.openstreetmap.org/wiki/Tag:boundary%3Dadministrative',
            text=tr(
                'List of OSM Admin Boundary definitions '))))

    return message
Helper method that returns just the content.

    This method was added so that the text could be reused in the
    dock_help module.

    .. versionadded:: 3.2.2

    :returns: A message object without brand element.
    :rtype: safe.messaging.message.Message