def send(self):
        """
        Send the message to each user on the queryset.

        Create SentDrip for each user that gets a message.

        Returns count of created SentDrips.
        """

        if not self.from_email:
            self.from_email = getattr(settings, 'DRIP_FROM_EMAIL', settings.DEFAULT_FROM_EMAIL)
        MessageClass = message_class_for(self.drip_model.message_class)

        count = 0
        for user in self.get_queryset():
            message_instance = MessageClass(self, user)
            try:
                result = message_instance.message.send()
                if result:
                    SentDrip.objects.create(
                        drip=self.drip_model,
                        user=user,
                        from_email=self.from_email,
                        from_email_name=self.from_email_name,
                        subject=message_instance.subject,
                        body=message_instance.body
                    )
                    count += 1
            except Exception as e:
                logging.error("Failed to send drip %s to user %s: %s" % (self.drip_model.id, user, e))

        return count
Send the message to each user on the queryset.

        Create SentDrip for each user that gets a message.

        Returns count of created SentDrips.